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    Garment Industry Pfer Is Imperative; &Nbsp; Sewing Machine Sales Are Facing Changes.

    2011/1/21 9:24:00 75

    Clothing Industry Investment

      

    Clothing industry

    The trend of the shift from coastal cities to the central and western regions is inevitable, and is closely related to them.

    Sewing machinery industry

    It is an opportunity, but also a challenge, and even faces a reshuffle in the field of sales.


    Garment industry pfer first step


    YOUNGOR Group advanced into Xinjiang and Chongqing, Ruyi group settled in Chongqing, Hubei invested in Hubei and Shanghai pferred to Chongqing, and some visionary textiles and garments were held before 2006.

    enterprise

    He started his own journey to the West.


    The trend of the garment industry pferring from the southeast coast to the central and western regions has been shaped in the 11th Five-Year plan.

    Along with the geographical advantages, the southeast coastal area has been in the forefront of the whole country in the garment production and clothing brand building for more than 30 years since the reform and opening up. More than 80% of the textile and garment industry is concentrated in the eastern region.

    But when China's garment industry is facing the upgrading from labor-intensive industries to high value-added industries, it is imperative to pfer.

    Because of the increase of various costs, the development of production oriented garment enterprises in coastal areas is more and more restricted.

    Li Xiuming, Secretary General of Henan textile industry information association, once said in an interview: "these areas have more and more contradictions in limited land, energy, environmental protection carrying capacity and so on, and labor costs continue to increase, land resources are becoming increasingly tight and production costs are increasing, leading to a decline in profitability of textile enterprises."


    Especially after the outbreak of the international financial crisis at the end of 2008, the volume of exports decreased sharply and the spread of labor shortage spread. The bottleneck of the development of the textile and garment industry in the southeast coastal area became more and more prominent.

    At this time, the advantages of the inland, central and western regions have also surfaced. The industrial environment has been relatively mature, the production factors are basically complete, and the state policy is guided by the situation. The most important thing is that it has sufficient labor backing.

    According to the relevant departments estimate, in the Midwest, textile enterprises can reduce nearly 40% of the cost.


    In the 2009 "China garment industry pfer work report", in order to encourage the central and western regions to give full play to their resource advantages and smoothly undertake the industrial gradient pfer in the southeast coastal areas, the path of pfer has been clearly demonstrated: Henan attracts women from the women's pants industrial cluster; Anhui builds manufacturing and processing bases; Jiangxi becomes the largest province with the largest investment growth; Sichuan attaches great importance to giving full play to the market advantage; Chongqing extends the industrial chain to form an integrated industrial cluster; Hubei improves the supporting facilities to attract industrial pfer; Shaanxi focuses on functional clothing.


    How to follow up the sewing machine industry pfer?


    Sewing equipment industry and garment industry are the relationship between teeth and lips, which need interdependence. Every step of the garment industry layout adjustment will bring the corresponding adjustment of sewing machine industry.

    But is the coordination between the two? Is it a step by step or a change in tune? Is it a point to point adjustment or a reshuffle of the sewing machine industry? These realistic problems have already been placed in front of the sewing equipment industry.


    Let's first take a look at the original industrial layout of domestic sewing machine industry. After 30 years of rapid development, the six major sewing machine producing areas in China are: Zhejiang, Shanghai, Beijing, Tianjin, Guangdong, Shaanxi and Jiangsu.

    It is easy to see from the geographical position of the six major producing areas. Although there is a shadow of the national policy guidance in the initial stage of reform and opening up, we can see the attachment relationship between sewing machine industry and garment manufacturing industry.

    If we say that the sewing machine manufacturers brought about by the popularity of household sewing machines in the last eighty years almost all over the country, but after 90s, the disappearance of household machines and the rapid development of coastal garment processing industry directly led to the distribution of sewing machinery industry today.


    Today, the garment industry has been moving westward, creating new garment industrial parks, new garment factories and new production plants.

    A lively scene, which will inevitably bring a series of new sewing equipment needs.

    Manager Wang manager of Henan ESEY apparel Co., Ltd. told our reporter: "recently, many new sewing machines distribution centers have appeared in Zhengzhou, some of which are previously known brands, and others are brands that we have never heard of before.

    Many manufacturers and distributors have directly found us and introduced their products to us.

    Although the price varies little as a whole, at least we can choose a wider range.

    As a result, we have appropriately changed the original purchase plan, and within a reasonable price range, we will choose more large brands and trustworthy products.

    The gradient shift of the nationwide garment industry is also a good thing for Henan garment enterprises. On the one hand, there is competition and progress has been made. On the other hand, it has created a better industry atmosphere for Henan. Like equipment, it is obvious that the equipment which was not convenient to purchase is now being delivered to the door.


    Of course, in the interview, many garment enterprises are also emphasizing the choice of equipment, in fact, they are more concerned about a long-term relationship of good faith, if they can not change suppliers or try to maintain.

    Then, with the westward March of these enterprises, will their supporting dealers in the coastal areas try their best to follow up? Will the local distributors in the central and western part of China make this opportunity to grow rapidly?


    Guangdong is the key distribution area of sewing machine dealers in China. At the same time, Guangdong is also the key area for the industry to turn out. The industry naturally pays close attention to the next move of Guangdong local distributors.

    To this end, our reporter interviewed Liang Foxiang, chairman of Guangdong Dongguan Xiang Xing sewing machine company. He said, "we always believe that" the best service is the fastest service ". In the past, we used this sentence to ask for service speed. Now we need to use this sentence to ask for service credibility.

    Some garment enterprises that have maintained long-term cooperation with us have built their factories in the interior. We should also be responsible for these customers. They choose Xiang Xing's statement to be trustworthy and auspicious. At this critical time, we can not even disappoint them.

    At present, our service team has been able to follow up the whole line. As for the follow-up of the sales team, we need further planning and adjustment.

    In the interview, the reporter also learned that in planning the industrial pfer, sewing machine enterprises and dealers consider more about how to coordinate with the upgrading of the garment industry, provide more advanced electromechanical integration machinery, and how to help enterprises improve production management and so on. With these changes, the change of the sales pattern of the sewing machine in the eastern region will gradually emerge.


    The east side sewing machine dealers will not abandon, so how can the mid west sewing machine manufacturers and distributors grasp the opportunity and deal with this competitive pressure? Wang Lianghua, director of Nanchang Huachang sewing equipment Co., Ltd., told reporters: "Jiangxi has recently built many small garment enterprises, many of whom are migrant workers who are working in the past and are now returning home.

    Our sales have also increased significantly because of these new enterprises. For example, before the Spring Festival this year, three or four enterprises have placed about 100 orders for us.

    Due to the limitation of scale, these enterprises are now ordering some ordinary sewing machines.

    As for those large enterprises pferred from coastal areas, they will not bring their own equipment or get goods from the original dealers.

    It can be seen that for the Midwest sewing machine production and sales link, to fully benefit from the industrial pfer, upgrading product quality and service level is the top priority.

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