Scramble For Nuggets "Her Economy" Businesses To Tighten Up Sales Promotion

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Cosmetics: the biggest scale promotion

The first-rate cosmetics brands have always launched the biggest promotional activities in the year, and some brands have launched the "38 gift boxes".

In a cosmetics counter of Yintai department store, the reporter saw the "38 gift boxes" that had been eye-catching.

According to the brand guide Shi Qiaoyun, the 38 sales promotion can be said to be one of their biggest efforts in the year.

"Other promotions rarely offer special gift boxes.

This time we put the best selling "small black bottle" (trade name essence base liquid) and several other products into the gift box.

In addition to laying out the already launched promotional activities, the most important task is to stock up.

According to the reporter, in order to avoid the situation of selling goods out of stock, Bobbi Brown sales staff told reporters that at present, the brand has been ready for all varieties and color numbers, stock preparation is 2 times more common.

In addition to the "face" problem, underwear is also the 38 main product.

It is reported that Yintai, two hundred and other shopping malls will launch a large sale of underwear, underwear, such as an Li Fang, ancient and modern brands will participate.

Flowers: carnations are a bit pale. Lilies are selling well.

The "big heat" of flowers such as lily and roses is no longer a unique scene of Valentine's day. The 38 coming is their other useful place, but the "38 flower" carnations of the "flower" in previous years seem a bit overshadowed.

Yesterday, on the road in New River, a flower shop named "a flower shop", reporters saw lily, roses, carnations and other flowers have accounted for half a shop.

"These two days have begun to increase the stockings of flowers. Lily, roses, carnations and other conventional flowers are stocking 3 times as much as usual. It is estimated that sales will start to heat up in March 4th."

The shop manager Yan Qing Jing said.

Yan Qing Jing also told reporters that the flowers in the 38 quarter of the previous year were mainly stocked with low-grade flowers such as carnations. The flowers in their stores this year are mainly made up of high-grade flowers such as lily and roses.

"During the festival, a carnation sells for 3 yuan, and a lily sells for 15 yuan. From the 38 quarter last year, more people will choose Lily and roses.

So this year we have increased the stocking rate of high-grade flowers such as lily and roses.

Online shopping platform: group buying, a "courtesy of women"

And the major online shopping platforms will not miss the "high tide" of online shopping.

Yesterday, reporters saw a group buying project called "women's courtesy 99 yuan hot springs" at a local group buying website in Ningbo.

Not only female consumers can enjoy preferential treatment, but also men who accompany them enjoy good courtesy.

In addition, there are many group buying sites NingBo Railway Station has launched make-up courses, health examination packages.

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