CHIC Leisure And Fashion Sports Exhibition Area: Pleasant, Young And Fashionable
The most important aspect of compact and dynamic E2 leisure and sports hall is joy, youth and fashion. XTEP, Taiping, Nuo De, JASONWOOD, mark Hua Fei style, storm, Tony Will, GXG, Zuo, Ji Hua and other exhibitors. Compared with last year, the number of E2 exhibitors participating in the exhibition increased by 20%. From the style of participating leisure brands, we can see that the trend of fashion and leisure nowadays is more focused on design, focusing on the mix and match of fashion elements and leisure fabrics. In the E2 hall, a lot of new discoveries will bring people a surprise. More fashion sports brands show "sense of life and understanding" in the exhibition design, product display and product design concept. Sports brands, leisure brands and fashion brands have been sharply different, but this year it has become blurred and harmonious. Fashion sports brands have begun to emphasize the expression of healthy lifestyles and the integration of fashion elements.
How can people first find themselves in many brands? It is the proposition that every brand is racking its brains during the period of CHIC2011. Once a prominent brand in the women's wear exhibition area, Taiping bird will change its position this year. It will bring its own new season casual wear, open another door to communicate with the market, and show the charming charm of Taiping bird in the style of fashion and leisure. XTEP is the expansion of sports brand to fashion sports, and consumers' re recognition of sports brand from the fashion lifestyle; and the American fashion brand group, acconis, has truly discovered the great potential of the Chinese market, and has found many excellent Chinese clothing brands and entrepreneurs. Therefore, it has led a large number of American brands to participate in CHIC, hoping to establish a new cooperation mode with Chinese enterprises on this platform. Euro silk is the representative of the transformation from OEM to brand operation. They find that the market determines the direction of development, so when it has enough experience, technology and capital, it is inevitable to create its own brand.
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