DHL Participates In Fashion Express, Focusing On Future Talents In China

Wang Qing, chairman of China Fashion Week Organizing Committee (left) and IMG fashion senior vice president PeterLevy (Zhong) announced the "DHL Design Star" medal.

It is reported that since 2011, DHL, an internationally renowned logistics company, has joined hands with the China Fashion Week Organizing Committee to support the "DHL fashion express" series of activities, including the launching of China's fashion designers fashion conference, the graduation project of Chinese university graduates, the selection of new fashion designers in China, the Beijing fashion forum and the selection of the star of DHL design.

The successful cooperation between DHL and China International Fashion Week is the fashion of American International Management Group IMG. After many consultations, the final result is achieved.

IMG fashion is an international fashion organization with rich resources and dedicated to creating fashion bridges for creators and consumers.

Wang Qing, executive chairman of the China Fashion Week Organizing Committee, said that China International Fashion Week as a showcase for the fashion industry and a popular stage of attention at home and abroad, has established official cooperation with DHL, the leader of the global express and logistics industry. It not only fully embodies the competition concept of "innovation and speed", but also helps improve the production efficiency and delivery speed of the fashion industry, is conducive to extending the service scope and service content of the logistics industry, thus further deepening the systematic integration of the logistics service industry and the processing and manufacturing industry, and promoting the development of enterprises and the prosperity of the economy.

Wang Qing hopes that the "DHL fashion express" series of activities can express more fashion information for and outside the industry, and dig out a large number of excellent design talents.

In the speech, PeterLevy, senior vice president and managing director of IMG fashion, said that IMG and DHL had good cooperation with many fashion week around the world. Fashion can not be separated from logistics. For DHL, sponsorship of China International Fashion Week is an extension of DHL's global strategy. It is a combination of Express delivery and fashion, reflecting DHL's concern for China's fashion future and its support for fashion designers and designers.

He believes that the "DHL fashion express" series will be organized to encourage and help young designers in China to grow and develop in the future.