"Father Of The Blog" 300 Million Yuan Venture Capital Airborne Yiwu E-Commerce Market

"There are at least more than 70 thousand e-commerce enterprises in Yiwu, plus the supply advantages of the international trade city and the developed logistics channels. Yiwu has held a good platform for its first e-commerce exhibition and online merchandise trade fair." Song Ling, director of the Information Promotion Department of the Ministry of information industry and director of the China Association of electronic commerce, said in an interview with the media that the opening of the exhibition in June 10th will bring new opportunities for Yiwu's entities to promote online marketing.

Yiwu Xiang Da exhibition company is the preparatory partner of this exhibition. Zhao Meijun, who is responsible for exhibition services, has attracted many Internet companies from Xiamen, Guangzhou, Suzhou, Shenzhen, Hangzhou and other developed cities with the exception of well-known enterprises with independent portals. "Virtual network companies and entities want to re divide the" big cake "of Yiwu's network economy.

It is known that it is known as "China". The father of blogs Fang Xingdong, chairman of China Internet Laboratory, will also bring 300 million yuan of funds into Yiwu's e-commerce field in the near future to hatch large e-commerce enterprises.

Network business exhibition: grab "network cake"

"The rapid development of online transactions has prompted commodity and service providers to pay more and more attention to the promotion of their own brands. Take the commercial photography service as an example, there is a large market in Yiwu. To get rid of the "Internet cake", it is inseparable from the appropriate means of network promotion. Hangzhou nine Zhen LIAN culture and creative Co., Ltd. F9 photography club is responsible for the people's Ma Fang Fang believes that Hangzhou online photographers to Yiwu gold rush is likely to become a trend. The number base of Yiwu enterprises is enough to attract enterprises to come for gold rush.

At present, Hangzhou's household products, AI Ying health technology, black-and-white advertising and other enterprises, which are also service providers, have also signed up for the first Yiwu e-commerce exhibition.

Zhao Meijun introduced this year. Exhibition The exhibitors will focus on three major sectors: online commodity trading, e-commerce image exhibition area and e-commerce service company. IT companies, both physical and virtual, offer potential opportunities for cooperation.

The e-commerce exhibition provides a platform for network operators to show their image and influence. Liu Wengao, executive director of Yiwu Jiangdong Street E-Commerce Association, said that nearly 150 online shops in Yiwu will participate in the exhibition, reflecting the confidence and expectation of local network operators to divide "Internet cake".

　　 Jiangdong E-commerce data show that in 2009, e-commerce in Yiwu achieved a turnover of 10 billion yuan, an increase of 30% over the previous year, accounting for 13% of the visible market in Yiwu. In 2010, the turnover of Internet operators soared to 50 billion yuan, and more than 70 thousand e-commerce merchants were gathered. {page_break}

Entity business: "Amoy partners" leads E-commerce

A few days ago, Yiwu true love group held a group buying activity on Taobao. The true love Taobao store attracted nearly 700 thousand independent hits, and sales exceeded 1 million yuan on that day.

Yu Shuilin, manager of e-commerce Department of true love beauty Holdings Limited, introduced in January this year the company outsourced e-commerce business to Victoria double home commodity Limited. In the industry, this strong cooperation mode is called "Amoy partners".

The intention of Amoy partners is Taobao partners. Now it refers to e-commerce outsourcing cooperation between entities and network companies. "Amoy partners" involves almost every aspect of e-commerce, including external store technology, backstage technology, distribution vertical, marketing and other services. Nowadays, "Amoy partners" has gradually become the first choice for manufacturing brand enterprises to get involved in the field of e-commerce.

At present, Yiwu's Xinguang jewelry, true love group, Huahong group, double boy suction tube and other entities have launched independent websites to make money by touching the net.

"As an effective supplement to physical sales channels, independent websites will help enhance the influence and brand awareness, while" Amoy partners "can help companies create more profits in the operation of e-commerce. Sheng Lifang, the head of China's Yiwu foreign trade network, believes that Taobao is the representative of the B2C field in terms of the actual situation, while the Yiwu market still takes B2B as the emphasis. When the enterprise touches the "network", it has to work harder to integrate B2B and B2C, so as to solve the problems of warehousing and logistics in bulk trade.

"Father of blogs": 300 million yuan VCs will air Yiwu.

Reporters learned in the interview that recently, "the father of Chinese blogs" Fang Xingdong will invest 300 million yuan of funds with many venture capitalists in the field of e-commerce in Yiwu, and plans to incubate large e-commerce enterprises in Yiwu.

He believes that after the pilot of comprehensive trade reform, Yiwu is expected to redraw the layout of China's e-commerce, and realize Yiwu's position as one of the core e-commerce centers in China.

How will the 300 million yuan fund be used? What kind of chain reaction will the specific projects or cooperative enterprises choose in the industry? Now is still unknown, we can only wait and see. However, Fang Xingdong believes that Yiwu's foreign trade industry has inherent advantages on the existing market basis, and he has locked the field in the hope of finding a "giant horse" in it.

For the upsurge of e-commerce development, Fang Xingdong emphasized that first class talents plus first-class capital are prerequisites for enterprises to seize the commanding heights of e-commerce. But at present, this prerequisite is still a short board for many Yiwu enterprises.

He believes that Yiwu should introduce domestic first-class e-commerce service enterprises appropriately, and then use market advantages to establish a matching purchasing base with e-commerce, hatching out first-class leading enterprises in the industry. To satisfy these conditions, Yiwu has great hopes to become the central area of China's e-commerce industry.