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    How Long Should Online Shopping Be "Calm"?

    2011/4/20 9:27:00 50

    Online Shopping Order

    In the future, consumers are

    online shopping

    There was no reason to go back on it.

    A few days ago, the Ministry of Commerce issued the "third party e-commerce paction platform service specification" (hereinafter referred to as the "code"), and put forward a set of paction dispute resolution mechanism.

    Including encouragement platform

    Management

    They set up a "cooling off period" system, allowing consumers to have no reason to cancel during the cooling off period.

    Order

    Except for chilled products, food, cosmetics, medicines, etc.

    In addition, the specification also suggested that the platform in the service specification should be backed up in different places, the platform should be paid in advance, and the platform modification paction rules should be publicized in advance 30 days. Among them, the "cooling off period" provision has aroused the greatest heated attention and attention. The establishment of the "cooling off period" has guaranteed the buyer's interests in a certain degree, but some sellers said that the operation of "cooling off period" is somewhat difficult.

    And the length of the "cooling off" period is also the most concerned issue for buyers and sellers.


    Ministry of Commerce: "cooling off" for 7 days is more reasonable.


    According to the "Regulations" promulgated by the Ministry of Commerce, we encourage the platform operators to establish a cooling off period system, allowing consumers to have no reason to cancel orders during the "cooling off period".

    Li Jinqi, director of the information technology division of the Ministry of Commerce, said the system allows consumers to return without any reason to buy.

    But this is not a mandatory requirement. Platform operators can decide for themselves whether to set up a cooling off period.

    However, this is a real right to protect consumers online from the national standard level.

    Of course, the cooling off period does not apply to all commodities except chilled products, food, cosmetics, medicines, etc.


    Nie Linhai, deputy inspector of the Information Department of the Ministry of Commerce, said that the cooling period was set up, which may have some impact on the sellers in the short term. But in the long run, the volume of customers and sales volume will be greatly improved.

    The cooling off period can reach 7 days.


    It is understood that at present, the mainstream of the third e-commerce platform pat, Taobao and other stores have already launched a 7 day return service after sale, it seems that the concept of "7 days" has become the industry's default online shopping commodity returnable time node.

    In addition to the mall under the third party trading platform, most of the sellers' shops on the platform are refundable or returned, but they are not "unconditional". They need buyers to fill out the reasons for refund, but also buyers to pay the freight.

    In the actual online shopping, consumers should really return the online shopping products, and have to bargain with the shopkeeper.

    "From the current speed of logistics, the 7 days are a bit long," said Miss Zhang, a seller of Taobao clothing. From orders, shipments, and goods received to buyers, in the case of spot, the domestic 2~3 days can be completed. If buyers receive second or third days for reasonable reasons, they will generally ask for returns.

    "


    Buyer:


    Welcome, but need to return.


    The buyers are welcome to allow buyers to cancel orders in the "cooling off period" without any reason to protect the buyers' interests.

    Buyer Miss Liang said, "sometimes online shopping is impulsive. After the auction, the situation of regret often happens. If the mechanism is set up, it will give consumers a buffer period, and if they find quality problems, they will be able to return immediately."


    Some buyers said that the mechanism needs to be good, but it involves the return freight and so on. The relevant departments or the third party platform should have a unified standard to avoid possible disputes.


    However, some consumers worry that the seller will delay the delivery time. A buyer said that if the cooling off period is 7 days, some sellers may avoid trouble and postpone delivery, and when they want to return, they will not be able to return.


    Seller: no worries about cost rise


    In the interview, reporters found that most of the sellers expressed concern about encouraging the platform operators to set up the "cooling off period" system.

    Some sellers said that they often met some buyers, photographed their clothes and went back on their words.

    Some more than a number of replacement, still insist on the refund of the person, for their own human, capital and other small cost of small shop, this is a certain infringement, "some irrational consumers, and even the so-called" bad evaluation to the "seller demand return, its own goods are no problem," calm period "to protect the buyer, and the rights and interests of the reputation of the seller to protect?


    Sellers asked questions, "now that the rules and regulations have not yet been issued, why do they have different understandings of unwarranted returns, such as dismantling the packaging, or even using it, and later do not want it? Can consumers return it because of this? How can the seller sell the returned product again? How do we calculate the cost of depreciation?"


    Some analysts believe that a set of trading dispute resolution mechanism issued by the regulations seems to learn from the overseas concept of honest consumption, and in fact, it protects consumers' rights, but in fact, it creates a greater possibility of disputes.

    The new rules of online shopping are too forward-looking, which is not realistic for the current market.


    In view of the rising cost of sellers' worries, a platform has launched a service that takes the cost of refund postage. When the buyer asks for a refund, the website will bear the freight and provide pickup service.

    The responsible person of the pat Network said that the future platform will introduce a series of policies to protect the reputable sellers, while safeguarding the rights and interests of consumers, and ensuring the balance between the two sides.

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