Y-3 Brand Introduction

Y-3 detailed explanation:

This new brand, co founded by the world's top designer Yamamoto Teruji (YohjiYamamoto) as creative director and Adidas, officially entered China in the spring and summer of 2006.

The brand's Y stands for YohjiYamamoto, while the 3 represents the logo of Adidas's three line.

Creative director Yamamoto Teruji integrated his personal brand's concise and highly styled style into Y-3, perfectly displaying a high-end and fashionable sports brand image.

Simplicity and calmness are the basic image concepts of Y-3.

The essence of Y-3's fashion is sport, and the global rush to buy from the listing of brands is facing a serious shortage of goods. It can be said that Y-3 has opened up new fashions.

Yamamoto Teruji, known as "black Wizard", has made the traditional sports brand Adidas jump onto the Fashion layout, and sportswear has been on the same roof since then.

This season, under the influence of the dance trend, Yamamoto Teruji and Adidas headquarters brand design director MichealMichalsky jointly launched a unique set of Y-3 design new models.

From disco in New York to elegant Argentina tango, Y-3 has made a new interpretation of clothing, footwear and accessories with its special concept.

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