Tianjin'S Convention And Exhibition Industry Needs To Enter The Era Of "Characteristic Resources" Urgently.

The exhibition industry in Tianjin is facing important development opportunities.

"Tianjin Convention and exhibition industry needs to make a scientific judgement based on the viewpoint of" Tianjin is in the period of China's strategic development opportunity "put forward by the Tianjin municipal government.

A few days ago, the 1st anniversary celebration of Tianjin Meijiang Convention and Exhibition Center and the Tianjin Exhibition Industry Development Forum (hereinafter referred to as the Tianjin Convention and Exhibition Industry Development Forum) were held at the Meijiang Convention and Exhibition Center in Tianjin. Xiao Dongru, deputy director of the Tianjin Business Committee, said.

In the view of Chen Zeyan, executive vice president of the China Exhibition Economy Research Association, in the past two years, with the completion of the Meijiang Convention and Exhibition Center and the holding of the Davos conference, the development of Tianjin's MICE industry has markedly increased.

But he also pointed out that in a period of time, the development of convention and exhibition industry in Tianjin was relatively slow.

Tianjin

"Tianjin Convention and exhibition industry has not fully played its role under the shroud of Beijing exhibition industry." Liu Haiying, general manager of the National Convention Center, said that the development of Tianjin's MICE industry is not commensurate with its city status.

But with the opening of Meijiang Convention and Exhibition Center and the determination of Tianjin municipal government to support the development of MICE industry, it should be said that Tianjin's MICE industry has great prospects for development.

Liu Haiying pointed out that nowadays, the government strongly supports the development of MICE industry, but because of the lack of communication channels, the result is not satisfactory.

He pointed out that the following aspects should be followed in developing the exhibition industry: first, the specialized authorities must be implemented; secondly, the full-time personnel should be supervised and supervised by supporting personnel, preferential policies and development goals; thirdly, the government will not intervene in specific exhibition projects, and organize meetings or exhibitions, which are planned and coordinated by the competent authorities.

Is Tianjin's exhibition industry competitive?

In view of this, He Huiwen, deputy director of the Department of exhibition management, TEDA College of Nankai University, believes that at present, there are forty or fifty cities in China that will develop the industry as a pillar industry. If there is no characteristic, it will lose competitiveness.

In recent years, Tianjin has been emphasizing not its own characteristics, but emphasizing the economic development of Tianjin. This is a misunderstanding. In the future, we must change this concept, because Tianjin is not Beijing, and some Beijing in Tianjin is not necessarily not.

He Huiwen believed that Tianjin should excavate its quyi.

"Taiwan famous brand was held in Tianjin last year.

According to him, in July 7th, the second Tianjin Taiwan Fair will also be held in Tianjin Meijiang Convention and Exhibition Center. It is expected that 800 Taiwan enterprises will participate in the exhibition.

This year, Taiwan cultural and creative Museum, Taiwan classic design hall and Taiwan special quality museum were set up, as well as energy saving, emission reduction, agriculture and Taiwan Tourism Bureau.

From the Tianjin Convention and exhibition industry development forum, reporters learned that in order to support the development of MICE industry, the relevant institutions in Tianjin have drafted the "Tianjin city to promote the development of exhibition industry" (hereinafter referred to as the "measures").