Wenzhou Shoe Enterprises Carry Forward The Grass-Roots Economy &Nbsp; Stubborn To Deal With Multiple Difficulties.

In recent days, during the investigation and interview of small and medium-sized enterprises such as shoes and clothing in Wenzhou, the reporter learned that, whether foreign trade or domestic sales, Wenzhou's labor-intensive enterprises in recent years are now facing a difficult situation of small profits.

The days of making money by low wages and low production factor prices have become history.

Such a situation also forced some small and medium-sized shoe and clothing enterprises in Wenzhou to tap their potential, or pform their production methods to upgrade.

Zhu Jianping, chairman of Zhejiang spotlight Technology Co., Ltd. started to make shoes.

In 2006, he felt that in the development of shoemaking industry, he decided to enter the sunrise industry of LED.

He worked with research institutes and invested 100 million yuan in the past 5 years for R & D and production of LED products.

The chairman of Jianping's board of directors said, "we have no good profit because of long-term OEM.

Besides, there are so many people making shoes in Wenzhou that there is no way to expand them.

We are looking at such a prospect and considering the establishment of the spotlight Technology Co., Ltd.

Years of hard pformation of enterprises finally yielded fruitful results. In 2010, in World Expo, Shanghai, the LED lamps independently developed by Zhejiang spotlight Technology Co., Ltd., while sparkling the China Pavilion, also took the first step towards the world.

Zhu Jianping: "the entire World Expo China Pavilion, its two floor is the whole configuration of lighting technology.

It's designed by us. We provide lamps and lanterns.

We also have a street lamp on the Expo Park.

In recent years, more and more Wenzhou shoes and clothing enterprises, like Zhejiang spotlight Technology Co., Ltd. have pformed from labor-intensive traditional industries, and have gone through an extraordinary road in many emerging industries.

According to statistics of Wenzhou Municipal Bureau of statistics, the total output value of Wenzhou's high-tech industry broke 50 billion yuan in the first half of this year, an increase of 20.3% over the same period last year.

As of June this year, there were 3993 Industrial Enterprises above Designated Size in Wenzhou, 227 more than those at the end of last year.

This shows that in this year's small and medium-sized shoe and clothing enterprises under the pressure of survival, Wenzhou small and medium-sized shoes and clothing enterprises are showing strong resistance to stress and vitality.

For the future development of small and medium shoes and clothing enterprises, Zhou Dewen, President of Wenzhou SME Development Promotion Association, also suggested: "as enterprises themselves, we must first have the confidence to overcome difficulties. Wenzhou enterprises have experienced baptism of big storms, and the ability to resist risks is relatively strong.

Such as self help and joint.

The joint venture of small businesses can enhance the ability to resist risks.

Small