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    Prices Of Autumn Clothes Are Rising Again.

    2011/8/10 15:49:00 57

    Autumn Price


      


    In the big world of Taoyuan, a saleswoman is sorting out the new autumn dress.


     

    Used

    raw material

    Mostly high priced cotton.


    Autumn price rises to 20%.


    Although the weather is relatively hot, shopping malls have launched autumn suits.

    Reporters visited a number of shopping centers to understand that these first listed autumn fabrics changed little, but the price increased by one to 20% compared with last year.


    In August 4th, reporters in the Taoyuan world brand clothing counters found that the first batch of autumn clothing has arrived half a month, the second batch of new models will be listed in mid August, will be more and more.

    Sales staff Zhao Na said that the main fabric of the brand is cotton, and the new price of autumn clothing will increase by about 20%.


    "Autumn clothing pricing is based on fabric,

    style

    Although we can not see the specific reasons for the price increase, we must have a great relationship with the increase in cotton prices in the second half of last year. "

    Zhao Na said that from cotton to clothing, there are many links to go through. The raw materials used for autumn clothing are generally purchased at the beginning of the year, and cotton prices are at a high level at that time. Therefore, the price rise of the new autumn suit is also reasonable.

    Next, with the thickening of cloth, the price will definitely increase.


    Liu Ping, a wholesale dealer in Huambo Hongmei brand wholesale market, told reporters that recently she went to Guangzhou to purchase goods. It was found that the price of autumn clothes had generally increased. Before that, the wholesale price of a long sleeved sweater was about 40 yuan, and now it is almost 50 yuan.


    "Because the price is too high, I only entered twenty thousand yuan of goods this time, and nearly 40 thousand yuan in the past years, not just myself, but I found that the number of people who came to Guangzhou to buy their goods were less than before."

    Liu Ping said.


    People in the industry said that clothing production has a cycle, the current listed clothing is mostly used at the beginning of the year high price of cotton, combined with the increase of artificial costs and the clothing enterprises have gradually in accordance with the standards of the new national standard for textile and clothing production, resulting in the fall of the autumn clothing price of one to 20%.


     

    cloth

    wholesale

    Sales cut by half


    The market is not stable enough to buy.


    At the end of the cotton industry chain, the clothing industry has gone against the market, and the wholesalers in the market of cloth market, who are in the middle of the industrial chain, have already felt the "coolness" brought about by the fall in cotton prices.


    In August 5th, Wang Yuzhen, a wholesale dealer, complained to reporters in the wholesale market of textile products in Linyi. "Sales are nearly half less than in previous years, and stockpiling is increasing. It is difficult for us to judge the market situation after more than 20 years of wholesale business."

    "Now whether our wholesalers or retailers below are afraid to take more goods, cotton prices have fallen all the way, and cloth prices are not stable. We do not have the bottom of our hearts. There are still a lot of high priced goods in stores."

    Wang Yuzhen told reporters that before coming to the south, it was five hundred or six hundred meters into cloth, but at the very least, it would be one or 50 meters or 100 meters.

    {page_break}


    Wang Yuzhen said, two months ago, fabric prices have declined, although the decline is not big, cloth of a general drop of 1 to 2 yuan, but the price is still unstable, many retailers who buy goods are also selling a little bit, a little bit, for fear that they can not sell into high priced goods in their hands.


    "Not only the sales volume is low, but also the profit is much less than before. The profit of the 1 meter cotton cloth is about 1 yuan, and now it has hit 50 percent off directly, earning at most 5 cents."

    Wang Yuzhen said helplessly.


    During the interview, a cotton wholesaler told reporters that many cotton traders were eager to sell their goods after the price of cotton fell sharply. But dealers or clothing factories still had a lot of goods to be hoarding at high prices, and cotton prices continued to go down, resulting in instability of cotton prices on the market, and more and more wait-and-see attitudes of wholesalers.


    Raw materials account for only a small part of the cost.


    The effect is expected to wait half a year.


    Cotton prices fell all the way and plunged 40%. Clothing prices did not fall, and many consumers felt puzzled.

    In this regard, many salesmen of clothing brands have said that the drop in cotton prices can really reduce some of the cost of garment enterprises, but this will not be immediately reflected in the terminal market, and the pfer from cotton prices to the terminal market will take at least half a year.


    "From cotton to clothing, we have to go through many processes. Our processing enterprises are buying cloth several months in advance, like the new autumn dress now, the cloth used is still the high price of cotton."

    Li Han, manager of the quality control department of the national suit Co. Ltd., said that the price of the new clothing of the Chinese people has generally risen by about 10%.


    Li Han told reporters that clothing pricing is based on many factors such as raw materials, market demand, style, brand value and so on. Cotton price is only a small part of the cost, and it will not play a decisive role, but will affect the wholesale and retail prices.


    Qi Chunyu, a professor at Linyi University Business School, also expressed the same view. "The proportion of raw materials is not high in the cost structure of clothing, and the impact in the retail chain is not the most important."


    Li Jianhong, a registered cotton inspectors at Linyi Textile Inspection Institute, analyzed the reasons why clothing prices were "rising or falling" for two reasons.


    First, the phenomenon of "labor shortage" is still serious this year, which has led to an average wage increase of 30% and the cost of enterprises greatly increased.


    Another reason is that the new national standard of textile and garment is postponed until August 1st next year. However, at present, the garment manufacturers have gradually made their production according to the new national standard. The new national standard has put forward strict requirements for raw materials, production and processing, which will also increase the cost of enterprises.

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