Chengdu's Well-Known Shoe Enterprises, The Footwear Industry, And Strive To List In 2014.
Exclusive store super 400 based on Chengdu's national layout
The brand name is the orange color of Tuscany's beautiful sunshine. fashion The concept is deeply embedded in every product. Its brand Cameido, facing the 25-45 year old modern urban women, has its unique "new style elegance", which brings a new era of fashion to fashion women's shoes. The FastFashion brand is specially designed for urban women, with its elegant, stylish and comfortable features, to meet the modern women's dual needs of beauty and comfort.
The head of the footwear industry said that in 2009, the company was the only "genuine Chinese leather shoe king" in the West. Since entering the famous shopping malls such as Ito's Yang halls in Chengdu in 2007, there are now 15 stores and counters in Chengdu, which sell more than 200 pairs of women's shoes on an average day.
As one of the famous shoe brands in Chengdu, China has formed strategic layout in North China, East China, Southern China and southwest China, and has opened over 400 brand counters and exclusive stores in the famous shopping malls of more than 20 provinces and cities in China. Beijing, Shanghai, Guangzhou, Shenyang, Chengdu The famous shopping malls in Kunming, Nanning and other cities all have brand stores in the brand of the brand and are loved by consumers.
Strive to list in 2014 and start the second brand next year
"It is estimated that by 2014, the output value of our enterprises will reach 2 billion yuan and successfully enter the capital market." The head of the footwear industry said that the company is preparing to go public. If successful, it will become the first shoe company to enter the capital market in Chengdu.
At present, the main export of the footwear industry is the United States, Europe, Japan and other countries. In the first half of this year, the export volume of the international market increased by 20%. At the same time, the domestic market sales volume also showed an explosive growth trend, and the growth rate reached 50% in the first half of this year. "What we are doing now is to strive to expand, create our own sales channels, and further shape the brand of our enterprises." The company is actively promoting channel building and brand building.
In the aspect of enterprise brand building, the brand of the brand is positioned as the basic brand of the enterprise. Next year, the second brand will start. After that, the third brand will attack the high-end business leisure brand and fill the gap of the women's shoes market.
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