Resolutely Crack Down On Cottage Changing Shoes And Bossy Market.

In the shoe market with considerable prospects for development, there is a huge potential for consumption, which is a coveted "big cake" for the major shoe enterprises. Only by relying on the core competitiveness of the brand, can it stand out in this well differentiated market and become the leader in the industry. Admittedly, this requires enterprises to develop innovative development ideas and enterprising practice efforts, whether from the design of products, technology, or the adoption of materials and equipment, and so on, they can invest a lot of money and energy, and persist in every production and operation link.

There are, of course, some mercenary and complacent ones. Shoe enterprises It will only imitate the trend of the leading enterprises in the following style constantly, and steal the patent results of other people's research, without any taboo. Then, shameless knowledge will crystallize these knowledge into their own brands and make unscrupulous profiteering. That is, these initiator destroyed the order of healthy development of the shoe market, and triggered a trend of homogenization, which resulted in "cottage products" and "fake and shoddy" everywhere, which not only damaged the legitimate rights and interests of consumers, but also disgraced the whole industry. As a brand shoe enterprise with strong strength in the industry, it is only by standing out to protect the superior resources that are painstakingly studied, and unafraid to suppress the arrogant arrogance of those behind the scenes of the Shanzhai products by law, so that the market can regain its prosperity and vitality. {page_break}

It is reported that Wuhan step by step. footwear industry The development company has begun to act positively in the fight against counterfeiting rights, and is ready to give a heavy blow to those cottage products that are very popular in the market. Wuhan Bu Bu Jia Shoes Development Co., Ltd. has obtained a registered trademark, and has been making continuous efforts in the research, production and marketing promotion of fashion shoes. Through vigorously developing technological innovation, actively developing independent intellectual property rights, and establishing its own R & D team, after years of careful study, it has finally acquired the intellectual property rights of utility model patent "convertible shoes", and has obtained the national registered trademark and patent certificate (patent number: CN200920115831.8) under the approval of the authoritative organization. At the same time, the company's products "step by step good change shoes" also received the unanimous welcome and praise from the consumer market at home and abroad. But in recent years, some products that are under the guise of "XX face changing shoes" have been followed by propaganda and hype on the Internet, and the banner of "pioneering" has been brazenly shamelessly. Under the investigation of relevant departments, these shoemaking enterprises have been exposed. In order to make profits and attract customers, they sell dog meat. Face changing shoes The products are all counterfeit goods of inferior quality. They are neither registered trademarks nor patent protection, nor are there any sources of supply.

Under the temptation of naked interest, these enterprises that create Shanzhai products violate the principles of morality and principles, and there is a tragedy that is likely to be accepted by law. Step by step shoes are actively collecting evidence, and the first-hand information is sorted out, and patent infringers will be investigated according to law. They will try their best to protect the interests of consumers and investors and set up a good example in the industry. In addition, step by step shoes will continue to introduce advanced international technology, with innovative thinking in full digestion and absorption of these technologies, greatly enhancing the added value of products, in intellectual property rights and patent protection meticulous, to prevent some adverse competition to hand in hand.

The competition in the footwear industry will be intensified along with the rapid economic development. The appearance of counterfeit and fake commodities may still be unavoidable, but shoe enterprises must learn to protect their intellectual property rights. Step by step, changing shoes to crack down on illegal businesses and protecting consumers' rights and interests has made an excellent example for our peers. We are eager to change shoes to lead the big strong shoe companies and create a healthy and stable footwear market order! {page_break}

　　 Step by step, you can change your face shoes to remind everyone who wants to invest in business.

　 Common sense of enterprises:

1, business scope: the business scope of the business license of an enterprise is inconsistent with the actual business items, and is illegal.

2. Enterprise logo: graphic animation is often used to indicate that a trademark is registered and protected by law. Without registered application, the trademark is easy to be dissenting, dismissed and prosecuted by other enterprises, and is not protected by law.

3, utility model patent: utility model patent, also called small invention, is the object of patent right, and is the object of protection of patent law. Other enterprises without authorization or authorization, copy the enterprise that owns the patent is the act of infringing intellectual property rights.

One check: on the website of "China Trademark network" and "State Intellectual Property Office", it can be queried that these companies have no registered trademarks or registered patents. Once they are dissented, dismissed or prosecuted by other enterprises, they constitute a violation of the intellectual property rights of others and be investigated by the business sector.

Two look: look at the quality of shoes, workmanship, authentic shoes, shoe upper, lining, and noodles are marked by enterprises. These enterprises are required to complete the mold. A genuine shoe factory will display its logo in sole, vamp, shoe tongue and even buttonhole in order to promote brand and protect brand. Counterfeiting is a way to reduce costs and cut corners. It will not be able to identify enterprises. A little professional can be found at a glance.

Three ratio: if we really want to invest in business, we must look for companies with integrity, production capacity, warehousing, marked price, compliance with the three package policy and fair business. Counterfeiting enterprises are generally: No enterprise markup, no warehousing, no marked price, forcibly matching, it is entirely a practice.