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Rising Labor Cost Of Raw Materials Has Caused Great Pressure On Sichuan Shoe Enterprises.

2011/10/27 14:22:00 27

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Raw materials, labor costs and other significant increases, coupled with this year's appreciation of the renminbi, Sichuan foreign trade shoe enterprises are under tremendous pressure.

Chengdu shoe enterprises start branding campaign to cope with RMB appreciation

　　 Labour-intensive Decline in commodity exports

In October 24th, the latest data of Sichuan provincial chamber of Commerce showed that in the first three quarters, the province's imports and exports, exports, Import volume All over the level of last year, the increase is 16.4, 21.5, 10 percentage points higher than that of the whole country. However, in general Rise Under the circumstances, many labor-intensive commodity exports have dropped sharply. Among them, clothing fell by 38.4% over the same period last year. "RMB appreciation has great impact on the export of labor-intensive goods in our province, but it is also an opportunity." The director of the foreign trade department of the Provincial Department of Commerce, for example, said, "under the background of RMB appreciation and compressing the profits of enterprises, only through adjusting the product mix and increasing the added value of products," Brand value Such measures will enable enterprises to survive and develop, especially labor-intensive enterprises.

　 Chengdu shoe enterprises begin to reflect

As the provincial commerce department responsible person said, under the tremendous pressure of RMB appreciation, many shoe industry in Chengdu also began to reflect constantly. A manufacturer mainly engaged in border trade women's shoes revealed that the original profits were not high, which was reduced to below 3% because of the continuous appreciation of the renminbi. "Before it was mainly US dollar settlement, we started to use RMB to start settlement this year, and signed the contract in accordance with the contract. exchange rate Settlement. But this also greatly reduces the order quantity.

It is reported that, in addition, many Chengdu shoe enterprises have agreed on the forward exchange rate with their clients to reduce the pressure brought by the appreciation of the renminbi. "But these are not long-term solutions. We are now considering how to start the brand and increase it. Added value of products "