Wang Zhongjun: Models Are Important External Forces In The Clothing Industry.
The cultural strength of the parallel conference of China clothing Convention: the soft power directly to the soul
Wang Zhongjun, chairman and CEO of Huayi Huayi Brothers Media Corp
Huayi Brothers are an entertainment culture company. Their ideas often need to be sorted out. Before Huayi is listed, they are basically the three major business segments.
The status quo of Chinese films, the media attention is very high, the film is very much, feel the film market is very prosperous, more than 500 movies a year, known as the so-called big movie world, actually box office said, the number is very poor, last year China's entire movie is about about 10000000000 box office, in fact, the clothing industry is still a lot of big guys, many single companies and movie box office is almost, of course, this is no investigation, wear.
clothes
It's a necessity. The movie is not a necessity. I think so.
Chinese film is actually more than 50 billion, Huayi Brothers last year accounted for 1 billion, that is 30% share, Chinese film is 526, Huayi Brothers last year is 7, so it seems that culture should be made fine, we 7 films accounted for 30% of China's 526 movies, today around this topic is the power of culture, the movie must do some culture, pure entertainment can not do.
Huayi Brothers' box office goal in 2012 was 3 billion. I am the chairman of the listed company. I would like to say this to you. I hope this regulation department will not correct me. Don't make such a high expectation. If the stock fluctuates, it may not be appropriate.
The second sector is TV play. The TV series is a gang. It does not form a concept of a large organization. The TV play is also quite late. In the past two years, it has been making efforts to catch up. Now it is a privilege to say that it is one of the strongest lineup of Chinese TV series. It is hard to say who is the first and the second.
Last year, the film is absolutely the first. I also expect that we will be the first in the TV series. 17 films were taken this year, about 500 episodes in the TV series. The output is definitely very good. It is expected that next year's impact on the 1 billion target will occupy the share of China's TV market share in 8%-10%, which is basically an idea.
The third sector is very strong personality, I think.
culture industry
In fact, it is the embodiment of individual and single talent. A movie has no good director, and it is useless to say anything. No matter how good a team is, there is no leading team. The movie is not good, so the third sector is the star. The star last year was more than 4 billion revenue. This year the impact is 6 hundred million, this is the star's income.
Of course, we have a large number of stars. There are 100 stars in the company. I think the higher the income of Chinese stars, the faster the impact and the higher speed of growth. This is our third product, the star economy.
I have more models with fashion circles. We find that our biggest sadness is today's clothing industry. If there are many clothes business owners under the platform, I suggest that in fact, the Chinese clothing industry is not so busy and fire, I think the model is related to the model, this person is a supermodel, and the income is very low.
I think a star whose income is too low, people do not worship him, young people do not think that the model is very cattle, I think the biggest is the income is too low, our models walk a show, heard that twenty thousand and thirty thousand is a good model, to one hundred thousand is a very cattle model, China's big clothing market, sell tens of billions of single brand in a year, such a big market share, I think this does not match.
Why do I not match? I think of some actors in our company. Her income and income are dozens of times, or even hundreds of times, and they are all human. I don't think that is a big difference. I think a fashion model is actually not much worse than a singer.
Today, if I have a weird fallacy in this forum, I hope that the bosses of the clothing industry will run as many as possible of the beautiful women and handsome guys in China.
Fashion world
Model, I think this industry is a more subtle pull.
So the power of culture is here.
If we can't get a super model in our industry, we always feel bullied by them. This is my idea, which is related to our third plates.
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An enterprise always wants to progress. This is the Huayi Brothers around the three products before the listing. These three products actually I have not made many plans before, that is to go straight into the industry and do three parts.
So I personally feel that after entering Huayi, a lot of acting, a lot of exposure, you suddenly found him familiar, suddenly found that he is very interesting, and then there are fans, he may become a two or three line actor, is a close star.
I think our other platform is starting to play a role. Our film and Huayi movies are very penetrating. If the actor is not the leading actor in the movie, if he plays a role in the Feng Xiaogang movie, he will have the chance to attack the first line star. So I think our Huayu's original three business plates are very interactive.
But why do we need to develop new business segments? People who do business are ambitious. This ambition comes from the surrounding environment and learning. I feel that I have gradually begun to have ambitions.
When I returned from studying in the United States for 94 years, my greatest wish was to support my family. I told my wife that I was too tired and too tired in the United States, and that my language was not very good. I basically lived by myself. After returning to China, I could live a little bit intellectually.
I have been studying in the United States for several years and have never been a white-collar worker. All the work I do is blue collar, so I am such a dream that I can live a little bit relaxed here.
But then I was old, and today's business is done today. We are also a listed company with a market value of more than ten billion. In the future, we hope to become a more influential company.
That's why we have new business segments. Just like what the handsome guy said just now, the company has plans, we have channel construction, derivatives such as trademarks, and so on, so that the company is more sustainable.
I think these are all spur to an enterprise.
I think clothing is a beautiful industry. We should make several famous models in China.
I just became a company called Huayi Brothers fashion, to expand the fashion industry, I hope a few years Huayi Brothers closer to fashion, fashion and closer.
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