40 Thousand Couriers Ready To Fight The Electricity Supplier Business Big Fat "Bachelor" Money

In the century singles day, more than 40 Electronics Business affairs The websites are all participating in the war promotion, and the stock value is up to several billion yuan. Because consumers are concentrated in a single day, the volume of express business is about to turn two to three times. It is reported that the State Post Office has urgently convened a meeting to require express companies to do the courier service during the promotion of online shopping.

Online shopping and consumption promotion are mostly aimed at catching the business opportunity of "gigantic Singles Day", Taobao. Shopping Mall A lot of space has been spent promoting "double 11 online shopping Carnival" super low discount promotions, involving clothing, home decoration, beauty, books, daily necessities and other fields. Data show that in just a week, Taobao mall "double 11 Carnival" Mad job The click frequency of the red interactive page has reached 210 million passengers, and the number of online users has exceeded 70 million, equivalent to more than 400 people per second. Netizens joked that the biggest "web game" in China was born instantly at Taobao mall, which is "singles day", which is "June 1 children's Day".

The reporter searched the "singles day" on Taobao, and jumped out 7284 results. All kinds of promotional products were dazzling, such as "holding her, saying goodbye to bachelors - lovers' clothes", "double 11 carnival, reflective hat, jacket, singles day special", "2011 New autumn dress, singles day singleton" and so on. In addition to the traditional clothes, food and shelter, there are many holiday products, such as "single manor party" and "Happy Valley single family wide ticket".

Jingdong mall also launched a more distinctive "singles day" promotion topic, such as a series of promotional activities related to "1": "11 snap up", "1 fold up rush to buy", "1 week popularity list", "1+1 suit" and "buy 1 gifts 1".

A Taobao clothing seller told reporters, "last year singles day, Taobao mall daily turnover of more than 900 million yuan, and some stores even appeared" burst warehouse ", this year coincides with" big Singles Day ", sales will be better than last year.

It is estimated that the volume of express delivery from online shopping will reach about 18 million votes, which will be two to three times normal. On the 10 day, Shao Zhonglin, Deputy Secretary General of China Express Industry Association, said. At present, 9 express companies such as Shentong, Yuantong, Shun Feng and so on are concentrated and 40000 intensive couriers are specially responsible for the freight transport of singles day.

department stores

Promotion of major department stores

Singles Day, which has never been valued by businessmen, has also become a node for promotion of many department stores in Guangzhou this year. This weekend, Guang Bai organized the fashion shopping festival, focusing on the theme of singles day, giving gifts to new comers, and launching 300 to 100 activities. Tianhe City also launched the activity of sending 300 to 200 by "singles day". Shinguang department store launched a full 100 to send 111 yuan, modern department store top, sea shopping and other stores 52% off. "The increasing competition on online businesses has forced the department store to stimulate clothing consumption through big promotions." Insiders told reporters.