Zhuhai Clothing Fashion Industry &Nbsp; "Thrive And Thrive"

In recent years,

　　1979年珠海正式建市，在上世紀(jì)70年代后期至80年代初期，因毗鄰香港、澳門，與珠江三角洲周邊其它許多地區(qū)一樣，那些從香港、澳門帶回來的多姿多彩的服裝、鞋、帽、襪，令人大開眼界，令珠海獲得了港、澳服裝時(shí)尚的直接啟蒙，作為我國最早設(shè)立的經(jīng)濟(jì)特區(qū)之一，1978年，澳門商人曹光彪首開對(duì)大陸直接投資的先河，與珠海簽訂了珠海第一家外商投資的毛紡(服裝)企業(yè)——香洲毛紡廠項(xiàng)目，1979年1月，香洲毛紡廠成立，1979年11月7日，香洲毛紡廠建成投產(chǎn)，主要生產(chǎn)純羊毛衫和羊兔毛混紡紗，不僅是珠海市最早以補(bǔ)償貿(mào)易形式引進(jìn)外資興建的來料加工企業(yè)，也是我國第一家“三來一補(bǔ)”外資企業(yè)，1984年，小平同志親臨該廠視察，對(duì)該廠大膽改革給予了高度評(píng)價(jià)。

By the middle and late 80s of last century, garment enterprises in Zhuhai gradually increased, and there appeared Zhuhai Zhenwei clothing companies and other enterprises.

At the beginning of the 90s of the last century, because of the reasons for the development and positioning of Zhuhai City, the garment processing enterprises characterized by labor intensive migration have moved to Zhongshan, Dongguan, Zhongshan, Dongguan and other Pearl River Delta surrounding cities to seize opportunities under the rapid growth of global garment processing export, and develop industrial clusters under the spontaneous and voluntary efforts of the enterprises and the government, and Zhuhai in that round of development has lost the opportunity for the development of clothing processing and growth and the formation of clothing industry clusters. Only sporadic brand enterprises are trying to survive.

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At present, Zhuhai's clothing and accessories include wesman, Carso, exceptions, Zhuo Fu, Asana, Sai LAN generation, Carle Randy, Olenti, Yu you, Ya Jia map, Shui yuan, Orr Denman, Saint Rena, and other famous national brands.

In recent years, these Zhuhai brand clothing enterprises, developed from the external processing trade, have taken the advantages of enterprises in the aspects of design, technology, management and production and processing capabilities, guided by the market, improved their product development and technological innovation capabilities, nurtured and introduced high-quality professionals, and gradually developed and developed clothing and cosmetics based on self employment and franchising.

Nowadays, Zhuhai is facing a new period of economic development, including fashion and fashion industry, which gives Zhuhai a new economic development space.

Young and dynamic fashion clothing industry in Zhuhai and Zhuhai has its own unique advantages: besides having a certain industrial base, Zhuhai's great potential for development is more important.

Located in the Pearl River west coast of Zhuhai, the regional advantages are obvious. The integration of the Pearl River Delta region centered on Hongkong, Macao, Guangzhou, Shenzhen and Zhuhai is also inexorable. The Pan Pearl River Delta Metropolis belt is also coming out. The flow of people, logistics, capital flow, technology flow and information flow is unobstructed. The establishment of the University Park, the ascendant of the high-tech industry, and the gathering of talent and technology are inevitable. The China International Aviation and Astronautics exposition and the Zhuhai declaration have enabled Zhuhai to have the ability to hold large-scale, high-grade and high-class exhibition exhibitions; and the internationally advanced level Zhuhai Airport has been navigating with the more than 20 cities in the country.

The Hongkong Ling Ding Yang cross sea bridge, Guangzhou Zhuhai railway and Guangzhou Zhuhai expressway will be built soon.

Adjacent to Hong Kong, Macao and the special geographical location in the Pearl River Delta, the Zhuhai can play a role in the channels of internal and external economic and cultural exchanges; the traditional links with Hong Kong, Macao and Southeast Asia have Zhuhai's geopolitical and economic advantages; close to the main navigational routes of international shipping and the geographical conditions of the main navigable inland waters in the region, making Zhuhai easy to connect with the ocean market and the inland hinterland.

With the positioning of "textile and garment industry as the main body, and gradually building into a high value-added brand fashion design, production and distribution center, and promoting the development of logistics, exhibition and other related industries", the Zhuhai Macau cross border industrial zone was officially opened in December 9, 2006, all of which provide a solid foundation for survival and good development space for the further development of Zhuhai fashion industry.

In terms of fashion design, R & D, management, logistics, exhibition and market development, Zhuhai will develop a unique fashion fashion industry.

The rise of the domestic garment industry has raised new and higher requirements for the future development of the domestic garment industry. The brand awareness has been strengthened. At the same time, the new round of adjustment and pfer of the industrial structure has begun, and the global capital influx has become more frequent. The fashion brands of foreign countries are directly entering, merging or acquiring or establishing agents. China's own brand enterprises are also stronger, and the Chinese clothing market structure has entered a comprehensive integration stage. Therefore, when the peripheral production and processing oriented regions are experiencing a pformation fatigue and difficulty in the pformation of the brand, the fashion and garment industry in Zhuhai, because of its advantaged geographical advantages, has gained a huge advantage because it has not been able to catch up with the development opportunities of the brand era because of its lack of pformation and development opportunities. Entering the twenty-first Century, the era of post quota has arrived, and the process of global economic integration has accelerated. China's fashion consumer market has been formed after nearly 30 years of cultivation, and the trend of consumption individuation and green consumption continues to grow.

As a result, Zhuhai, China's most beautiful, romantic, leisure and comfortable, garden style seaside tourist city, has created the best ecosystem for its fashion industry, such as fashion, clothing and cosmetics. Therefore, Zhuhai is best suited to the fashion and fashion industry in the era of brand management.

One day, "Zhuhai design" will become a synonym for fashion.