Taiwan Funded Footwear Enterprises Will Be Split &Nbsp; Enterprises Based On The Mainland Market Will Stick To Dongguan.

According to western academic theories, there will be a global industrial transfer every 20 years. From 90s to the present century, Taiwan capital Shoe enterprises It has been 20 years since I moved to Dongguan. Will Taiwan's shoe companies continue to shift in Dongguan? What kind of positioning will Dongguan's Taiwanese footwear companies play in the future? Taiwan's footwear industry senior expert, Kong Fanxun, Secretary General of the international footwear industry conference, said in an exclusive interview that Dongguan's Taiwanese footwear enterprises will be divided and upgraded, and the high-end shoe manufacturers will continue to upgrade in Dongguan. The foundry enterprises of low-end shoes are accelerating to low-cost areas, and the enterprises based on the mainland market will stick to Dongguan and international trade. market The main enterprises will be transferred. Order To Southeast Asia and other places.

Dongguan footwear industry Recreate the "Taiwan scene"

Reporter: not long ago, some Taiwanese funded shoe enterprises had a personnel disturbance. What do you think?

Kong Fanxun: from these personal events, I think the environment is not a major factor, but more of a case. In fact, the shoe manufacturers who are engaged in foundry are most reluctant to see personnel disturbances inside the factory. Because the most stringent production and marketing delivery system is implemented by the foundries and the order customers. If the delay is due to the delay in the construction period, this will inevitably have a direct impact on the sales of European and American customers, and the European and American customers will naturally pass the loss onto the factory. Therefore, once the delivery period is tight, the factory will increase the logistics cost, such as changing shipping to air freight, and so on.

　　 Reporter: is it possible to see the current situation of the shoe enterprises in the face of personnel disturbances?

Kong Fanxun: there are also some inevitable factors behind the case. At present, economic factors such as rising prices on the mainland have raised the cost of living for grass-roots workers. For example, the price of pork at the beginning of the year is 10 yuan per catty, and now it is 16 yuan. Similarly, other living materials such as clothing, food and housing are rising. Therefore, workers' desire for higher wages is stronger. But the price of the factory's shoes is still relatively fixed. This situation makes the factory in a dilemma.

As we all know, Taiwan funded shoemaking enterprises have been transferred to the mainland for 20 years. We have to admit that the footwear industry of Taiwan funded enterprises in Dongguan and other places is very similar to the shoe industry environment in Taiwan more than 20 years ago. 20 years ago, more than 1300 Taiwanese funded shoe enterprises were transferred to Dongguan and other places because of the appreciation of new Taiwan dollar, the increase of raw materials and labor costs. In particular, labor costs, when employees in Taiwan's commercial market were higher than those in shoes, who would still work in the footwear industry? Similarly, workers in Dongguan today are also accelerating their shift from traditional industries such as shoe companies to business and other service industries.

　　 Taiwan funded enterprises will split fission

Reporter: since the shoe industry ecology in Dongguan and other places seems to be similar to that of Taiwan enterprises in the same year, will Taiwan's shoe enterprises in Dongguan shift?

Kong Fanxun: I personally don't think that Taiwan's shoe companies will be split. First of all, it is related to the mainland's market and mature industries. On the one hand, the transfer of shoes enterprises in Taiwan was due to high cost. On the other hand, its market was not enough to support the transformation of Taiwan shoe enterprises. The mainland has a wide market for footwear. As far as I know, Taiwan funded footwear enterprises in Dongguan and Foshan have changed their minds. From then on, European and American orders have been transformed into famous brands in China, such as Lining, Anta, XTEP and so on. Why? Taiwan businesses do business with mainland brands, not only with stable orders, but also in Renminbi, and there will be no shrinkage in the order revenue caused by the depreciation of the US dollar.

In terms of industry matching, Dongguan has the most mature footwear industry chain in mainland China. From shoe material, raw materials to shoe machine, from production to design, research and development, etc., there are the most convenient and low-cost matching. If transferred to the mainland, Southeast Asia and other regions, it will be constrained by the industrial chain restrictions. For example, not long ago, a Taiwanese shoe manufacturer set up a factory in Philippines and needed shoes lining after the product was produced. But the whole Philippines did not produce, and finally had to be airlifted from Taiwan. This has brought huge losses to enterprises. Therefore, Taiwan funded footwear enterprises in Dongguan based on the domestic market will still upgrade in Dongguan.

And Taiwanese footwear factories like Yuyuan such as the world market will not be completely transferred. They will only choose to divert orders. For example, 20 thousand of Nike's 100 thousand double orders were transferred to Indonesia, and 30 thousand pairs were transferred to India. This is related not only to the industrial chain, but also to the strategic layout of the international order giants.

Of course, Taiwan funded footwear companies engaged in low-end order business in Dongguan will shift to low-cost areas such as the mainland and Southeast Asia due to cost constraints, but high-end footwear will continue to upgrade in Dongguan. Because high-end shoes still have high profit margins, for example, the same high-end shoes Italy sells for 100 dollars, and Dongguan produces only 80 dollars. The cost of Italy is obviously higher than that of Dongguan, which is a competitive part of Dongguan in the high-end field.