AOKANG'S Latest Ad "Extraordinary Body" &Nbsp; Micro-Blog Forum
"18 years old, academically biased, and failed in the college entrance examination.
20 years old, an accidental injury, the hand was dragged in by the roller, and it was a little handicapped.
30 years old, from the mix to carry a camera, as a reporter, all the way to the news anchor station; 40 years old, is the present me.
This is my road. I am Meng Fei. I wear 39 yards.
AOKANG
Business shoes, I enjoy everything on this road. "
This is the story of Meng Fei, the host of Jiangsu satellite TV, "if you are the one", when people come to forty, but they are called "Grandpa Meng".
Before the Spring Festival, AOKANG enjoyed "all the way".
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In Jiangsu satellite TV, Meng Fei, Zhejiang satellite TV one or two host of the joint interpretation.
Microfilm
Since the form was born, creative style has been registered on the major TV stations in six successive ways. A "AOKANG special body" has become the most popular Internet new style at the moment.
The most popular advertisement in history is a shock wave.
At the beginning of 2012, the netizen was jokingly called the longest advertisement in Chinese history - AOKANG's "one way I enjoy" series, which was registered in the six popular ways of entertainment. Jiangsu TV's "if you are the one", Zhejiang TV's "I love to remember the lyrics" and the Liaoning TV's prime time, the creative advertising form and the innovative way of putting it first attracted the audience's attention.
This AOKANG shoe industry "all the way I enjoy" campaign campaign, hand in hand with Jiangsu satellite TV's famous mouth Meng Fei, Zhejiang TV's red female anchor, Yi Yi, professional traveller Xiaopeng, new generation youth model, Yao star star Gu Shangyu, independent photographer Hua Xiaoyou, six filming six advertising films, taking the story of their own, passing the "one way I enjoy" brand spirit, with the power of example, to open up a new generation of people's optimistic journey forward.
Because of the popular way of "micro film", tens of millions of clicks have been clicked on the video website. At the same time, "AOKANG extraordinary body" has also launched a hot debate and forwarding boom in Tianya community and Sina Tencent micro-blog.
Zheng Yuanjie, who is also known as the "king of fairy tales", also forwarded comments: let people be comfortable and widely publicize.
The story of extraordinary story, the story behind the advertisement of special body, causes concern.
The so-called "extraordinary body" is different from "popular object" which was popular a year ago.
The basic format is "x x, x x".
In AOKANG's "one way, I enjoy" series of advertisements, the protagonists take time as the axis and count different ages of different experiences, expressing "this is my road, I enjoy everything on this road".
In this advertising film, Jiangsu satellite TV gold medals presided over Meng Fei and Zhejiang TV's popular anchors.
Meng Fei's work injury insurance disability and Yi Yi "two mothers" story has aroused many fans and netizens' warm attention and discussion, but also left a suspense for fans and netizens.
A week after the TV commercials were broadcast, Meng Fei and Yi Yi's AOKANG advertising photography interview appeared on the Internet.
In the video, Meng Fei and Yi Yi respectively elaborate personal experience that can not be told in detail in the advertising film, triggering the crazy reprint of the entertainment media and the heated discussion with the netizens.
Everyone has their own extraordinary story. AOKANG's extraordinary body is created together.
After the hot broadcast of AOKANG special body advertising, in the forum where people never lack talent, netizens in the original "x years old, I..."
; X years old, I...
; X years old, I...
This is my road, I am * * *, I wear * * * shoes, I enjoy everything on this road ", under the stylistic model, combined with hot topics and current events, I made a crazy re creation, and set off a craze for creating an extraordinary body.
In Tianya forum, a campaign called "bishop of Joe, you write the most fierce AOKANG special body" campaign was initiated by netizens and Jobs's legendary life was described by AOKANG special body.
Over the same period, in another mainstream BBS mop in China, netizens played their own humorous creativity and carried out large-scale autonomous creation of AOKANG's extraordinary body. Its contents covered different fields, from self appreciation to spoof others, from Liu Xiang, LADYGAGA, Andy Lau, to Stephen Chow, Yao Ming, Mengniu and so on, all became the protagonists of netizens' extraordinary bodies.
In this process of re creation, the spirit of "one way and I enjoy" in the original advertisement is rapidly extended into a new outlook on life: "the world has no customers, everyone has extraordinary stories."
Since its formation, AOKANG's extraordinary body has been blooming in various forums and micro-blog, and netizens have shown their creativity and imagination in every major network hotspot.
During the Spring Festival, Han Han and Fang Fang's micro-blog "debate", naturally, there is no lack of "extraordinary body" figure.
The first thing to do is "Han Han". With the kung fu panda as the material, netizens created the "Han Han version of the extraordinary body". This video describing Han Han's extraordinary life road is the first sentence of the opening sentence: "Zhou Zhou, do you really think I am a guest?" {page_break}
Since it is "confrontation" and "Han Han version of the extraordinary body" came out, some netizens immediately made a video response for Fang Zhou Zi.
"Fang Zi Zi special body" takes the movie hero as the material, "narrating" the famous way of Fang Zhou Zi. The most striking sentence is: "Han Han, do you think I can't make videos?" the two video has laughed many netizens.
In February 6, 2012, a netizen for SUKI uploaded micro-blog on Sina micro-blog. "Everyone has an extraordinary story. If there are 2012, I want to tell the world..."
The self timer micro-blog takes the AOKANG special body as the personal Autobiography of the 2012 doomsday legend, which immediately won the support of the grass root opinion leaders. "If there is really 2012, what do you want to say to the world?" the initiative has formed another round of AOKANG extraordinary body creation.
Tony Leung, who was feeding dove, put on "discharge shoes". Sora Aoi put on "code shoes". Apart from ridiculing stars, all kinds of tender dogs and cats, such as tender cats and dogs, became the special material of netizens.
Up till now, there are countless pictures, texts and videos of "AOKANG special body" in micro-blog, Renren, QQ group and major forums.
Everyone has an extraordinary story, whether it's a star or a nearby you or me. Just like Tianya netizen, "you are special," said: "even if there is the end of the world, my life has been unique and wonderful."
The AOKANG special body caters to such a social psychology, and deliberately creates a field with the times and the Internet.
Yes, everyone has an extraordinary story.
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Celebrity Edition
Jobs netizens summed up this as a "gang leader": at the age of 1, the bastard father lost me. Did he know that he threw tens of billions of dollars? 16, he invented the blue box for stealing long-distance calls and made a lot of money.
At the age of 20, he developed a brick game and made a lot of money.
At the age of 22, making the first apple computer made a lot of money.
55 years old, iPad, iMac, iPhone, iPod...
Made a lot of money.
At the age of 56, I am the CEO of the most profitable company in the world.
This is my way. I am the father who throws tens of billions of Jobs. I wear 41 yards of crazy shoes, and I enjoy everything on this road.
Yao Ming is 1 years old and will dunk in her womb.
At the age of 6, you need a full ticket to go to the movies by bus.
Auntie! I am really 6 years old! 23 years old, 2.29 meters tall. I heard Guo Jingming wanted to hit me.
At the age of 24, he scored 41 points against the Lakers.
At the age of 31, I was studying at Shanghai Jiaotong University. I could not find anyone to lend me a copy of my homework.
This is my way. I am Yao Ming.
I wear 46 yards of shooter shoes, and I enjoy everything on this road.
Tony Leung was 15 years old. He divorced his little parents and worked a lot of odd jobs.
When he was 35 years old, he met Wong Kar Wai, and from then on came the Spring Festival.
At the age of 38, or Wong Kar Wai, I want to be in the mood for love.
When he was 45 years old, he met Ang Lee's Lust Caution.
At the age of 48, they say that the older I get older, the more incoming my eyes are. What do you think is 50 years old, often flying to London to feed dove, teaching people what life is? Everyone has extraordinary stories. This is my way. I am Tony Leung. I wear 41 yards of discharge shoes, and I enjoy everything on this road.
User Edition
Vld0eb:8 year old pro administration; 12 year old arrest AI Bai; 28 years old Ping San Francisco; 44 years old to destroy Zhungeer; 52 years old defeated Russia; 80 years old can still lift; this is my road, I am a big uncle; I wear 39 yards of Royal AOKANG shoes; I'll come up and see, do not frighten everyone!
Sleep and sleep: 1 years old, I was born to make him work harder, to get up early every morning and to be black; 12 years old, to come back every day is tired, he will also smile and touch my head; 17 years old, he is the most powerful person in the family; I do not think he will be ill at all; at the age of 18, I do not want to go to university; he has hit me for the first time in his life; he has paid his first salary at the age of 24; he said nothing; let me save my money to marry a wife; at the age of 27, my girlfriend thought he was a farmer, and I let her go away; he is my mountain, my God, he is my father, my forever beloved man.
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