The New Situation Facing The Pformation Of Enterprises In China
Li Wei, director of the development research center of the State Council, gives an in-depth answer to how China's enterprises should seize the opportunities, forge ahead and realize pformation and upgrading.
One
In 2012,
Chinese Enterprises
It will face more complex and changeable development environment.
First of all, from the global perspective, in the 2012 and even the next few years, the international economy will be at a stage of growth, friction, and complexity.
Since the second quarter of 2011, the global economy, which gradually recovered from the international financial crisis in 2008, has seen great setbacks.
Because of the sluggish consumption and slowing growth of residential investment, the US economic recovery slowed down obviously; the European sovereign debt crisis continued to spread to the core countries, Germany and Germany, and the European debt crisis continued to deteriorate to the real economy; the pressure of inflation in the emerging market countries was increasing; the risk of economic growth and deceleration increased; investors' confidence was lacking, and the international financial market continued to be unstable; especially in 2012, many countries and regions in the world were election years, and the economic cycle, the political cycle and the regional turbulence superposed three, making the world economic recovery unstable and uncertain.
According to the International Monetary Fund (IMF), the global growth rate in 2012 will be reduced to about 4% from 5% in 2010, and the growth of international trade will continue to shrink due to weak growth. The total volume of international trade is expected to grow by only 5.8%.
In the process of economic recovery, some countries have begun to introduce various forms of trade protection measures to protect their markets and employment. At the same time, some developed economies may shift their internal contradictions and pressures to emerging economies.
It can be predicted that trade protectionism and investment and trade friction will become normal in the international market for a long time. This will undoubtedly become a grim reality for our export enterprises to evade.
Secondly, from the domestic perspective, enterprises may face various pressures such as market, cost and price, energy conservation and emission reduction, overcapacity and so on.
The key research projects of the development research center of the State Council indicate that after more than 30 years of rapid growth, China has begun to enter the pition period from high speed growth to medium speed growth. It is estimated that in 12th Five-Year, the potential economic growth in China will change to an annual average of 9% or less, and the "13th Five-Year" period will probably be reduced to about 7%.
On the other hand, from the perspective of enterprises, enterprises still face greater operational pressure this year. They are: first, energy, resources and their commodities are at a high level and prices of raw materials are rising; two, the low wage level of labor force and the diminished demographic dividend have led to an increase in labor cost compensation; land use tensions and more stringent land management systems have led to high land costs; three, internal and external pressures of rising prices and financing difficulties and financing costs have increased, resulting in some enterprises' capital chain becoming more intense; four, the overall economic demand in China has declined, and some of the overcapacity in the economic slowdown has brought about some overcapacity, and the risk of corporate losses has intensified.
Two
Facing the unusually severe external environment, the vast majority of entrepreneurs should be psychologically prepared and have realistic actions. They must recognize the situation and do not have to be pessimistic.
As long as we highlight the theme of scientific development, we must firmly grasp the main line of changing the mode of economic development and actively promote innovation and innovation under the pressure of internal and external pressures.
Upgrading of industrial structure
It is entirely possible to achieve change.
First, we must firmly grasp the major strategic opportunity to expand domestic demand.
Last year, the central economic work conference clearly pointed out that we should accelerate the pformation of economic development mode and economic structure, expand domestic demand, focus on strengthening independent innovation and energy conservation and emission reduction, deepen reform and opening up, and strive to protect and improve people's livelihood.
Among them, domestic demand, which focuses on expanding final consumption, is a more prominent position. It reflects that we must change from relying mainly on investment and exports to promoting economic growth by relying on consumption, investment and exports.
Urbanization is the greatest potential for China to expand domestic demand and is an important engine for China's economic development.
In the period of 12th Five-Year, we should achieve the goal of raising 4 points based on the urbanization rate of 47.5% in China, which implies enormous domestic demand growth.
At the same time, China is still a huge market that attracts the attention of the whole world.
In recent years, along with the rapid development of China's economy and the rapid improvement of people's income level, the consumption of residents has shown a significant upgrading trend. From the basic needs to improve the quality of life, there are 3 points for attention: the first is the rapid rise of a part of the two or three line urban consumer market, and many enterprises have begun to seize the two or three tier cities.
During the "eleven" golden week of 2011, from the point of view of consumption in different regions, the provinces and cities with a growth rate of more than 20% were mainly concentrated in the central and western regions and small and medium-sized cities in China.
The two is the outbreak of high-end consumer market. Besides housing and automobile consumption, luxury goods sales are growing rapidly.
According to the prediction by relevant agencies, by 2015, China will become the world's largest consumer market for luxury handbags, watches, footwear and clothing.
Three, the emergence of new forms of business is expected to further stimulate consumption.
In recent years, new formats such as Oteri J and e-commerce have developed rapidly, and are expected to become the new source of retail companies growth.
Therefore, in the case of insufficient external demand and difficult economic recovery in the world, China's domestic demand market is promising.
Therefore, the vast number of enterprises should do a good job in expanding domestic demand, and firmly grasp the development opportunities brought about by expanding domestic demand.
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Two, we must go all out to develop the real economy.
The international financial crisis, in the final analysis, is the financial system and the real economy out of line, excessive financial and leveraging, leading to finance and industry "two skins".
It is also because the real economy lacks new growth points.
In recent years, the profitability of China's real estate market has risen sharply, seriously damaging the confidence and motivation of entrepreneurs in industry.
Last year, Zhejiang Wenzhou and Inner Mongolia Erdos (600295, stock bar) and other places broke out the private lending capital chain rupture, the boss owed debts "run" events, on the surface is a financial problem, in essence, is the problem of economic structure.
Over the years, the trend of low profit in real economy has been obvious. A large amount of capital has been flowing to real estate and other industries. Monetary policy and real estate regulation are tightening up.
Thus, we must firmly grasp the foundation of the real economy, and do our best to accomplish the main business.
Over the past 30 years, the development of China's industry, especially the development of export-oriented economy, is mainly embodied in industry, especially in manufacturing.
Germany's impact on the international financial crisis is relatively small. The main reason is that Germany has always focused on manufacturing.
After the international financial crisis, the United States and other countries put forward slogans such as "return to manufacturing" and "re industrialization". This trend deserves attention.
Therefore, in order to achieve sustained and coordinated development of our economy, while vigorously developing the financial industry, we must attach great importance to and advocate the development of the real economy.
Three, we must persist in implementing the innovation driven strategy.
Every major crisis brings great impact on the current economic system, but it also breeds new institutional, institutional changes and new technological revolution. It also indicates a new change in the international competition pattern.
At present, innovation has become an important focus of international competition.
If China wants to base itself on the world and rely solely on the world's factories, it is far from enough. There must be a large number of innovative enterprises with new technologies, core competitiveness and continuous innovation capability. There must be a large number of enterprisers with innovative spirit, enthusiasm and responsibility.
The vast number of entrepreneurs must overcome difficulties, rely on innovation, firmly implement the innovation driven strategy, and seize the commanding heights of the new round of economic and technological development.
For example, in Japan, in terms of technological innovation, industrial innovation and technological revolution, the concept of combining industry with culture, technology and art is put forward, and highlights the characteristics of the combination of products and human nature, while China still stays in the stage of technological revolution of products.
This is worth our deep thought.
Three
For support
Enterprise response
With the current complex economic and financial environment, and in order to promote the pformation of the mode of economic development and maintain the steady and rapid development of our economy, all levels of government from the central government to the local government should make efforts to deepen reform, speed up the pformation of functions, and really implement the functions of the government to improve macroeconomic regulation and control, strict market supervision, strengthen social management and focus on public services.
First, we should further deepen reform and strengthen and improve macroeconomic regulation and control.
Over the past 30 years of reform and opening up, we have preliminarily formed the basic framework of the socialist market economic system, but it is not suited to the new situation of speeding up the pformation of the mode of economic development and the deep adjustment of the world economic pattern.
In the current economic situation, we must unswervingly deepen the reform of the key areas and key links of the economic system. We should focus on the reform of the price formation mechanism and the reform of the foreign-related economic system, and improve and optimize the market allocation mechanism and improve the efficiency and efficiency of resource allocation.
Under the premise of continuing to implement the proactive fiscal policy and prudent monetary policy, we should study and formulate fiscal, financial, tax and industrial policies that are conducive to further promoting structural adjustment, independent innovation and pformation of development mode.
We should make great efforts to develop advanced manufacturing, modern service industries and strategic emerging industries, and create more room for the smooth pformation and upgrading of enterprises.
Second, we should rationally allocate resources and create a fair development environment for all kinds of enterprises.
We should further deepen the reform of state-owned enterprises and monopoly industries, strengthen the classified management of state-owned enterprises, and continue to promote strategic readjustment of the layout of state-owned economy.
We should further improve the management system for the development of small and medium-sized enterprises, do a good job in implementing the policies promulgated by the State Council to promote the development of the non-public economy, conscientiously clean up market access and pre approval, establish effective mechanisms to protect enterprises' rights and charges, and gradually introduce tax reduction policies to promote the development of small and medium-sized enterprises, and vigorously develop "grassroots finance" for SMEs financing.
We should strengthen and improve the coordination mechanism among various government departments, rationally allocate public resources, jointly create a fair competition environment for all kinds of ownership enterprises, and truly promote fair competition, common development and mutual cooperation among all kinds of ownership enterprises.
Third, we should actively pform our work style and serve the development of enterprises.
It is necessary to strengthen the government's own reform, speed up the pformation of government functions, further strengthen the government's responsibilities in public service and social management, and reduce direct intervention in economic activities.
We should further straighten out the three relations among the government, market and enterprises, and establish a sound government management system with a pparent, fair and efficient legal system.
Governments at all levels should establish a good faith image, and strengthen the market supervision, standardize the market order and improve the quality of service, and actively create a good institutional environment and social atmosphere for the development of enterprises.
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