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How To Open A Clothing Store Successfully

2012/3/19 13:29:00 30

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For the first time, silly money, big money.

Since January this year, Shu Ting has lost a monthly salary of two thousand or three thousand yuan, and has devoted himself to this small shop.

She felt very funny when she remembered that two people were blind and fanatical when they did not understand any business experience.

The first time they got the goods, they ran to Dongguan.

Garment making

Factory.

The first time they saw a large wholesale clothing market, they were crazy, crazy to buy their favorite clothes, and each had to buy more than 3; buy

shoes

When a kid buys a shoe that costs 35 yards to 39 yards, the price is lower. They take it for granted. They must have 35 and 39 yards of shoes, so each one gets the same code.

Because Dongguan's self-produced brands are more expensive, a wholesale price of 50 yuan clothes, in Guangzhou, probably only need 30 yuan can be bought.

But there was no understanding of the books and partners in the market.

It can be said that they suffered the first failure, until today, there are still clothes that can not be sold, and 35 yards and 39 yards of shoes are accumulated, which not only makes the floating capital frozen, but also occupies the place of the store.

Now, Ting Ting understands that buying clothes is as good as picking up the goods in the wholesale market of Guangzhou and the manufacturers, but it can not buy more than 3 pieces of clothes at the same time. The most popular codes of shoes are 36 or 37 yards, and the other codes are as few as possible.

In addition, do not buy goods in advance, for example, entering winter clothes in December is the most stupid, because the cost is the highest; if purchased in January and February, it will be much cheaper.

In June, because of the withdrawal of the partner, Shu Ting had to carry the whole store business by himself.

At first she liked it.

Flannelette doll

And put some in the shop, I did not expect a lot of familiar customers to enjoy it, said it is difficult to buy in other stores, every time the shop doll.

So he gradually put his focus on selling dolls.

Toy display changes management direction

Because with the improvement of living standards, many people are very particular about buying dolls. So Ting Ting chooses more foreign trade products, and must have good shape and good handle.

In particular, some mothers will take their children to shopping, so she specially introduces some toy dolls suitable for babies and children.

Slowly, she became the "expert" of the doll.

In order to make her own shop, she scour the goods every week to make the new product faster than other doll stores, and because it is a small shop, it only takes a small quantity of goods to make the customers feel fresh about their goods.