Teenager Sports Brand POOVE Is Very Popular.
Over the past few years, with the development of children's wear market, we can see that some infants and young children or children's clothing development has been relatively sound. In major cities in China, teenagers are accustomed to wearing sportswear even if they do not participate in sports. More fashionable and more scientific children sportswear brand is increasingly popular among young people.
POOVE, the first brand of sports equipment for young people in China, has been increasing steadily in the market in recent years. The stores and sales outlets have sprung up all over the country, which proves the enthusiasm of Chinese youth sports and the higher pursuit of sports and fashion. Youngsters need publicity and vitality. Wearing fashionable sportswear can show their individuality better. Whether they really participate in sports or not, watching sports is also a manifestation of youth.
To seize this market opportunity, POOVE has constantly innovating in sports apparel products research and development, integrating material innovation, combining ergonomics, aesthetics and other principles, constantly applying the top design and technology to product research and development, for the majority of young people to create fashionable and technology and heavy sports equipment to launch fashionable sportswear series, occupying the youth market.
In the spring and summer of 2012, the first brand of Chinese youth sports equipment, POOVE, which was inspired by the British noble campus, integrates a variety of design elements to create a youthful romantic atmosphere. The color series is inspired by colorful childhood life. It uses flowers, butterflies, blocks and abstract patterns to immerse themselves in a sea of colors.
The urban fashion series caters to the new era's youths and their pursuit of popularity. They are inspired by the trend of collecting market, including rock music, digital life and street fashion. The animated cartoon series uses the vivid and lovely panda image to arouse the love and protection of young children's nature and environment.
Focusing on the brand spirit of "caring for the healthy growth of young people and developing youth sports culture", POOVE has integrated green, sports and fashion into the whole process of brand development, aiming at promoting the rapid development of China's youth sports equipment industry, promoting the branding and internationalization of youth sports industry, and jointly displaying the abundant sunshine and vitality with Chinese teenagers.
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