Chinese Dress Reshape Chinese Dress Confidence

A nation can not be without faith, nor can a person be without spiritual support.

In fact, our faith is simple and simple, and is expected to be more accessible. It is in our way of life - patriarchal system, ethics, Kiyoshi Reijichunobutakazhenlian, and even food, clothing and shelter.

The revival of China is the first step.

Clothing is a sense of belonging and symbol of civilization that amnesia people are constantly seeking.

The Chinese nation is a world-famous country of ceremonies and ceremonies.

The national dress is undoubtedly the most formal, solemn and costumes of a nation.

The 1911 Revolution made the cheongsam break away from the traditional heavy shackles.

The old style cheongsam was abandoned, and the new cheongsam began to grow in the disguised fashion.

Cheongsam is a product of the combination of Chinese and Western cultures. Although it was born in the Qing Dynasty, the robe of the banners has already had an independent and distinct style.

When the pace of mankind has passed the first ten years of twenty-first Century, when the revolution of 1911 has come to a hundred years, a new round of exploration has opened.

In the Tang suit, the Chinese tunic suit and the cheongsam, the brilliant life is not just a fleeting bloom.

The stitches of a cheongsam are graceful and cut, and the spirit of the Chinese tunic is cut out.

It entered the Asian Games, the scene of World Expo, it was also dressed in the political and social celebrities of all countries.

Through it, the image of Zhongshan, a great man's hometown, is famous all over the world. Through it, Sun Zhongshan's "honor and shame" goes to the five continents and oceans.

The Chinese dress will bring the Chinese dress to the depth of national life and review the lost Chinese culture belief.

In the early days of brand origin

At night, in Zhongshan, the "Chinese dress" general store on the three road of Zhongshan is brightly lit.

In the window, one or more elegant Chinese tunic suits or graceful cheongsam attracts the passers-by to stop and enjoy.

Who would have thought that these dresses contained several generations of unremitting efforts.

Mr. Chen Wenzhu, the founder of the Chinese dress brand, has been making Chinese tunic for decades. In the early years, his grandfather once opened a tailor's line in Singapore and Macao, and was famous for making exquisite Chinese tunic suits.

Influenced by his grandfather, when he was very young, Chen Wenzhu liked the tunic, especially at the age of 15. He began to learn how to sew the Chinese tunic suit, and then gradually fell in love with the design and custom-made for the guests.

As a Fukien, Chen Wenzhu's life experience in Zhongshan, a hometown of overseas Chinese, has been exposed to the local culture. In 1991, in order to seek greater development, he set up a research and development base in Zhongshan, the hometown of Mr. Sun Zhongshan, to launch the "Chinese dress" brand, carry forward the national costume culture, and strive to create "China's world famous brand".

"

"Baptism", they found that once the "retreat" Zhongshan dress was once again favored by the customers and the Chinese dress gradually returned. Chen Wenzhu commentates this phenomenon. He thinks China is a country with thousands of years of long history and culture. Chinese clothing culture also has a long history. As China's economy and national strength become stronger and stronger, China's influence in the world is bigger and bigger. Meanwhile, while developing the economy and national strength, Chinese clothing culture also gradually emits confidence. "Clothing, as a national cultural symbol and image window, we should promote and develop the Chinese clothing culture, especially the Chinese tunic suit representing the Chinese national costume, while promoting the clothing products and brands. Chen Fuxing, general manager of Chen Wenzhu's son and today's Chinese dress, said that his father's company focused on the business of Western-style clothes and Chinese tunic, but after several sessions of the fair,

Because the Chinese tunic suit can better reflect the Chinese nation's self-confidence and spirit of struggle.

This is why the Chinese and overseas Chinese both love Chinese tunic.

These have strengthened their confidence in making Chinese tunic brand.

Originality is respecting history.

As we all know, there are not many enterprises that make Chinese tunic suits in the whole country. A group of enterprises in Beijing, Shanghai and Jiangsu and Zhejiang want to dig a bucket of gold in the Zhongshan suit. However, not all enterprises are widely recognized as Chinese dresses.

Their products have been selected as the official gowns of the Guangdong Pavilion in World Expo and the ceremonial costumes of the torch relay (Zhongshan Railway Station) of the Guangzhou Asian Games. At the same time, the Chinese dress is also the Boao Asia Forum dress supplier, and has made custom dresses for many heads of state.

The fourth China Textile and fashion most influential award, the most investment brand award, Zhongshan tourism product gold medal......

Chinese dress has won the award.

What do they rely on to win people's favor?

Chen Wenzhu said, "I have been engaged in the design and development of the Zhongshan costume for more than forty years. Although my clothing skills are not exquisite, my continuous pursuit of Chinese tunic suits is the goal and mission of my life.

In the more than 40 years of clothing career, the style of clothing that I have designed is not even clear to me. All kinds of styles and styles are available.

With so many styles developed and so many styles introduced, the most memorable and unforgettable thing I remember is the design of traditional Chinese tunic suits.

On the basis of traditional Chinese tunic suits, the Chinese style dress I developed is also very influential.

So I continued to continue to promote Chinese tunic suits and Chinese dress.

Because it can best piercing the essence, spirit and spirit of our Chinese people. It can show us the great image of Chinese people more fully.

Therefore, in many celebrities who have worked with me, I have focused on Chinese tunic suits and Chinese dresses, and because of the Chinese tunic suit, we have known each other and have established deep friendship. For example, the chairman of the Boao forum for Asia, former president of Philippines, Ramos, former Prime Minister of Kazakhstan, Jenny Shipley, New Zealand Prime Minister and so on, were also called ambassadors of Chinese tunic by some foreign leaders.

In Chen Wenzhu's eyes, making Zhongshan has more sense of responsibility. He believes that as the birthplace of the Chinese tunic suit, the Chinese dress is most responsible for the promotion and promotion of the Chinese tunic culture as the native brand of Zhongshan, the hometown of the great man.

As a representative of Chinese clothing, the Chinese tunic suit is not only very exquisite in technology, but also has its unusual meaning in every part and detail, for example, four pockets represent "propriety, righteousness, honesty and shame"; the three buckles on the cuffs represent "nationality, civil rights, people's livelihood" and so on.

Chinese tunic suit is not only a simple garment, but also a cultural symbol of an era.

Only in the study of clothing technology, at the same time, deeply focused on the culture of clothing itself, can develop a better style of clothing, and can further dig out the connotation and essence of the Chinese mountain suit.

"Zhongshan dress has a long way to go to reinvigorate the future. In the future, we should not only make an in-depth study of the consumers' aesthetic habits, consumption characteristics and their understanding of the Chinese tunic suits, but also make clear the standards and direction of their production, and we need to inject new vitality into the existing production process from the humanization, enrich the cultural connotation of the Chinese tunic, and let more and more consumers perceive the Chinese tunic suit from the spiritual level and fall in love with the Zhongshan suit."

Today, the "Chinese dress" has become the dress supplier of the China Pavilion in World Expo, Lishui. We can see that the pace of the times has been extended here on the wall of the "VIP guest" on the wall of the flagship store in World Expo, China. Just like the 2008 Olympic Games in Beijing, Lining walked to the end of the curtain of history, and lit the Olympic flame with the torch.

Beauty is the name of a nation.

In recent years, foreign fashion apparel and luxury goods brands have continuously entered China to seize the market. The speed of their expansion and frequent public relations activities have caused a great impact on Chinese local clothing brands, but Chinese dress has been steadily promoting their stores.

Chen Fuxing said that the "Chinese dress" is currently being promoted in some major cities such as Beijing, Shanghai, Nanjing and Wuhan. "The main purpose is to build franchised stores or flagship stores, but taking into account the Chinese tunic suits produced by the Chinese tunic suits are customized models. In order to ensure quality, the pace of opening stores will not be very fast."

Chen Fuxing said that in these flagship stores, they have more considerations: "as the production of Chinese tunic enterprises, it is the responsibility to promote the culture of Chinese tunic, especially as the hometown of great men, so we want to introduce Chinese traditional costumes from the Chinese tunic to the Tang suit and then to the Chinese tunic, and to comb the history of the development of Chinese clothing, so that customers can feel the Chinese dress culture as soon as they enter our flagship store."

He also said that at present, Chinese dress is not only running and cultivating the market and culture of the Chinese tunic suit, but also the Tang costume and cheongsam are regarded as the new force to revitalize the national costume culture.

"These products, in our eyes, are not just clothes themselves, but the cultural form behind them has been confirmed by the times. We will always take care of the national dress brand of Chinese dress as always, and will take pride and confidence in the pace of dress culture to the world."

But Chen Wenzhu has more confidence in his products: "our Chinese dress is currently serving customers in many countries around the world, such as the United States, Japan, Philippines, Singapore, Malaysia and so on. It is very popular among politicians, officials and international celebrities. It has become the head of state and ministers' dress in many Southeast Asian countries. In Africa, there are also national fans who are fans of Chinese tunic suits, and ministers from other countries come to dress in Chinese dress to make a Chinese tunic suit, and overseas Chinese celebrities are fond of this.

It can be said that the hot selling of Chinese tunic suit at home and abroad is entrusted with many Chinese's admiration for Mr. Sun Zhongshan.

Even so, the Chinese dress will continue to shoulder the mission of Everbright Chinese costumes, develop the Chinese dress brand with independent intellectual property rights with the Chinese tunic as the core product, and take into consideration the costumes with strong national characteristics, such as Tang and Qipao, and promote the Chinese clothing to the world by virtue of China's long clothing culture.

We also have our own brands abroad, and we are confident that we will meet all external challenges. "

And "