Shoe Companies Support Yao Ming And NBA'S Chinese Advertisements.
In the United States NBA League bucks home game Hongxing Erke Chinese advertisement. This season NBA event as Yi Jianlian joined the bucks and got more attention from Chinese fans. Yi Jianlian, the rookie, gradually gained a foothold in the Bucks, and won the best rookie title in December NBA2007 through her own efforts.
In the face of Maddie's long absence from injury due to injury, Yao Ming has led the team to win 5 consecutive victories and successfully raised the winning rate to over 50%.
Yao Ming and Yi Jianlian have attracted the attention of many Chinese fans along with the broadcast of the rockets and the Bucks' host and guest matches on TV. Meanwhile, they have also been favored by many Chinese businessmen.
In the past month, a Chinese brand has appeared in the billboards of the rockets and the bucks.
That sign, like a flying bird, shows that it is Hongxing Erke, a sports brand from China.
This China's first professional sports brand listed in Singapore (Singapore) has devoted itself to the Chinese fans in the Yao Ming and Yi Jianlian away matches, and has seen the strength of the sports brand from China.
China is a big country in manufacturing, and many world-class brands have a record of outsourcing production in China. However, among the 100 most famous brands in the world, there are not 1 brands that are Chinese brands.
Similarly, in the field of sports brand, European and American world-class brands occupy almost the top of the Chinese market, let alone in the international market.
However, the Chinese people are unwilling to lag behind. The Chinese nation is constantly forging ahead. With the rapid development of China's manufacturing industry, China's sports brands begin to March overseas, and are gradually being accepted by foreign customers.
NBA, the world's highest level basketball tournament alliance, attracts hundreds of millions of Chinese fans while attracting sports brands from China.
Hongxing Erke, as a Chinese sports brand constantly challenging itself and always striving for the first place, has finally landed on the other side of the ocean in the 08 year after its careful planning and bold action, and appeared in the NBA arena.
In order to let more Chinese and American fans feel the brand charm of Hongxing Erke and cheer on the two good Chinese men such as Yao Ming and Yi Jianlian, Hongxing Erke did not choose the home of the rockets and the Bucks, but chose the two teams' away matches. The purpose of this is obviously to enable Yao Ming and Yi Jianlian to feel the strength from China in the home of their opponents, and to fight bravely and fight to win with the encouragement of Hongxing Erke "TOBENO.1" spirit.
"Lead the technology beyond ourselves", lead the sports brand with the continuous innovation of the top technology, and constantly inspire ourselves with the spirit of courage and challenge and courage to pcend; this is the spirit of Hongxing Erke!
Hongxing Erke, a famous domestic professional sports brand with many honors including "China's famous brand products", "national inspection free products" and "China's 500 most valuable brands", has been adhering to the strategic direction of "technology leading" since its birth. After several years of technological development and market cultivation, Hongxing Erke has developed into a leader in professional sports brand industry, and has proved that the survival of the fittest and survival of the fittest is a constant truth.
In order to create the highest brand in the Chinese professional sports field, Hongxing Erke has made great achievements in the market by taking advantage of science and technology as the guide, taking advantage of wind and waves, and constantly innovating. It is the first technology brand in China. The group's listing abroad, the technical support of the Chinese Academy of Sciences and the "Shenzhou VI" of science and technology materials have concentrated on the strategic strength and the strategic thinking and direction of "Hongxing Erke brand" and "technological innovation, leading the future".
As a professional sports brand listed overseas, Hongxing Erke has always adopted an international management mode and marketing strategy.
In the past 2007, Hongxing Erke has planned many activities, such as sponsoring the China Grand Prix, Shanghai snooker Grand Prix and the sponsorship signing ceremony of the North Korean Olympic Games. Through these heavyweight measures, Hongxing Erke is gradually accepted and loved by Chinese users and has been selected as the "Olympic brand of Chinese netizens in 2007".
In the 2008 Olympic year, Hongxing Erke will launch a series of big moves, including sponsoring the top snooker events and the exciting Spanish Liga tournament, and will launch more interactive activities during the Olympic Games, so that customers and fans can witness the joy and glory of the Olympic Games held in China.
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