Textile Industry Is The Only Way To Win.
There has been a strange phenomenon in the industry for a long time: many enterprises are willing to invest large sums of money in equipment and technology.
Investment in talents
It didn't look so happy.
In recent years, this concept has been greatly changed, and many enterprises have devoted a lot of efforts to the development of R & D teams.
But enterprises are willing to invest in one aspect, and on the other hand, they must find a reasonable employment mode.
It is not difficult to understand the meaning of the old saying "make good use of people and get the world".
Fabric enterprise
For example, how to make good use of people is the key.
Therefore, we can see that many salesmen of fabric enterprises are involved in product R & D, or the combination of domestic and foreign experts and self training talents.
Increase R & D strength
。
Of course, in order to mobilize R & D personnel's innovative ability, a reasonable reward mechanism is also very necessary.
Sales staff help product development
Nanshan set great efforts in mastering market information when setting up product development mode, so that marketers not only sell products, but also strongly support product development.
Product development must be linked to the market, and sales staff must be involved in product development.
Shandong Nanshan Textile Clothing Co., Ltd., the head of the company said that the product managers were arranged in several key markets, and the product managers provided technical services to customers on an irregular basis. They also gathered information in the market and analyzed the potential demand of the market to assist the R & D department in identifying the direction of product development.
"They want to do the same thing as the people in R & D department, according to the product positioning of the enterprise, and formulate the product development plan around the needs of the customers".
Fabric sales staff participate in production
Product development
At present, many enterprises are trying this way.
Salesmen often need to run the market frequently, and the changes in market conditions can be mastered for the first time. The benefits of their participation in product development are obvious.
However, judging from the current situation, some fabric enterprises say that the cooperation between the sales department and the R & D department needs a certain time to run in. The enterprises usually divide into several sales departments, each department has its own ideas, so it is very difficult to coordinate so many opinions in the product development process.
It is precisely because of this problem that some fabric enterprises choose to
Enterprise management level
Start with, straighten out the workflow.
The head of Hangzhou Jimei enterprise said that the enterprise currently has a market development department, mainly around the two parts of product development and marketing, and product development is directly linked to the market.
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