Yanbu, Guangdong, South China: The Birthplace Of China'S Modern Underwear Industry

Foshan Nanhai District is located in the central part of Guangdong Province, the northern end of the Pearl River Delta.

It is also famous throughout the country. It is the most large-scale and influential area of underwear production in China. It is the birthplace of China's modern underwear industry.

Course of development:

1, in the mid 80s of last century, Yanbu people started their own underwear enterprises, starting from family workshops and starting their own business.

2, for foreign famous underwear manufacturer OEM production, create their own brand, successfully established many other underwear brand, has the international competitiveness in product design, production and marketing.

In 3 and November 1999, Yanbu set up the first underwear trade association in China.

In 4 and March 2002, Yanbu set up the China underwear innovation and technology center in line with the international advanced garment technology.

Superior brands and enterprises: Midea, O Li Ning, Jia Lishi, Yi Ni Ni, Xin Yi, Dai Li Si, etc.

Yanbu is located in the central part of Nanhai District, Foshan City, Guangdong province. It belongs to Dali, and is one of the street offices of Dali.

Yanbu District was awarded the "China underwear famous town" plaque by the China Textile Industry Association.

In recent years, Yanbu District has been listed as one of the pilot projects of technological innovation in Guangdong specialized towns.

The area has now formed a service platform for the entire underwear industry. Its international underwear City has five major centers: underwear display and accessories manufacturing equipment exhibition center, underwear culture exhibition center, underwear fashion design center, underwear information exchange center and underwear logistics center.

Of the 15 leading brands of underwear consumption in the country, 7 of them are in the area.

Among the 15 famous brands of underwear in China, there are 7 salt steps, which occupy half of the famous brands of Chinese underwear.

After more than 20 years of industry development and many years of brand management, Yanbu has successfully created many underwear brands, and its own brand underwear business accounts for about 15%.

Yantai underwear brand has nearly 6000 stores and counters in the domestic market. It spreads all over the large and medium-sized cities in China and exports to more than 30 countries and regions such as the United States, Canada, the European Union, Japan, South Korea, Southeast Asia, India and South America.