The Difference Between Clothing Dealers And Agents

Agents are mainly divided into general agents, regional and sub brand agents, general agents themselves set up provincial branches and so on.

The establishment of agents can share the risk of manufacturers, so that manufacturers and agents can jointly pull the market, thereby reducing the risk of business.

At the level of agents, in addition to the general agent, agents can also set up a first class agent or regional agent according to the channel mode of the manufacturer and cooperate with the terminal distributors at the same time.

In this way, agents can pform from simple distribution to management maintainers. Besides business management, agents also have various functions such as brand management, promotion management, service docking, financial management and so on.

Agency system and distribution system can also penetrate each other. The main difference between various sales channels is the increase of agents or dealers.

At present, the manufacturer is right.

The management of distributors mainly focuses on the management of prices and sources, and provides some support for personnel training and advertising.

For agents and dealers, their profits mainly come from sales profits, rebates, installation and maintenance services.

The difference between distribution and agency

Specifically, there are the following differences between agency and distribution:

(1) the agent is a kind of agency relationship while the distributor is a business relationship.

(two) agents are sold in the name of the principal, that is, the manufacturer, and the sales contract is signed, while the distributor is engaged in the sale in his own name.

(three) the income of the agent is the commission income, and the distributor's income is the difference income of the commodity purchase and sale.

(four) from the perspective of legal relationship, the agency action is the act of the trustee, and the legal consequences of the civil actions within the scope of authorization between the agent and the third party belong to the principal (Supplier), and the legal consequences of the civil actions between the dealer and the user shall be borne by themselves.

The difference between the agent and the agent is whether or not the commodity ownership is involved.

Agents only play a media role between buyers and sellers, forming pactions and earning commissions from them.

And distribution refers to the independent operation of goods owned by the company.

Apart from the different ownership of goods, distributors and agents have the following aspects:

First, the two ways of obtaining profits are different. The former is to increase sales and obtain operating profits.

The two is that the management rights of the two are also different. The former can manage many kinds of products and even run competitive products.

Three, the difficulty of controlling the two is different, and the cost input of the two is different.