Dongguan Liaobu Footwear Enterprises To Take The Animation Route To Achieve Product Upgrading

According to the September 10th report, "we look forward to finding opportunities to upgrade our products with the animation companies at the Expo."

Come from

Dongguan red fan Industrial Co., Ltd., the person in charge said.

At this Expo, there will be 4 to 5 enterprises in Liaobu.

Business representatives said they hoped to find a way to enhance children's clothing and children's shoes to enhance their cultural connotation through this platform.

Help pformation and upgrading.

Liaobu has subsidies for exhibitors.

Huang Zhenyuan, a member of the Liaobu town Party committee, told reporters that Liaobu town will have 4 to 5 enterprises participating in the Expo this year, and all of them are independent brand enterprises.

In order to lighten the economic burden of enterprises, Liaobu town decided to provide financial subsidies to exhibitors such as booth rentals, exhibition costs, water and electricity charges and so on.

"Last year when participating in the manga Expo, Baba children's products company's children's shoes joined the animation elements. Through the promotion of the Expo, the sales of Baba shoes increased by about 20%.

The relevant responsible person, Mr. Yu said.

The Baba children's products company, which has tasted the sweetness, will continue to adhere to this idea this year. They will display the Baba bear family products at this year's Expo.

At the same time, Baba shoes also look forward to more in-depth docking with the animation industry. "We are planning a series of cartoons with the theme of" Baba bear family ".

In Huang Zhenyuan's view, the lack of creative design talents and software talents is the biggest bottleneck for the development of Liaobu animation industry.

"Whether the animation industry can be bigger and stronger in Liaobu Town, the most important thing is to try every means to attract talents, and have a good carrier to gather talents."