Key Window Display Points Such As Color And Style Of Men'S Clothing
men's wear Key display points
1. Casual wear and formal wear division
Generally, for men's clothing, the big style is mainly divided into leisure style and orthodox style. The division should be reasonable, which reflects the sense of orderliness and atmosphere. If clothes Mixed placement and furnishings will bring consumers a low-grade feeling and damage the brand image. For different seasons, leisure clothing Different from the location of orthodox clothes, they should be properly displayed according to the season and the location of containers.
2. The men's clothing display shop should be spacious and clean
The spacious and clean storefront gives consumers the feeling of being clean, comfortable and upscale. The crowded environment gives customers a repressive shopping atmosphere. In the spacious environment, customers should feel free and relaxed, and it will be more convenient for customers to select and view clothes. In the store, it is appropriate to set up a rest area and place sofa, coffee table and other furniture to give customers a warm feeling.
3. Harmony in color and style
This is the focus of store clothing, but many stores ignore this detail, which may be related to the professional level of shopping guides. For example, when some stores display suits, it is easy to forget to match shirts and ties. The display color of the entire container is relatively dark. If shirts and ties are displayed in suits, not only will there be light and dark contrast and bright colors, but also can promote the additional sales of ties and shirts. In other stores, a pair of orthodox pants are placed under the casual pants shoes For some customers, it is easy to cause them to Brand clothing You will feel that brand There is a problem with the taste of the clothes. What style of products should be displayed with the same style Clothes & Accessories Products.
4. The window display should be eye-catching
For the shop window, it is the eye of the shop, and more importantly, it is the image of the shop. The exquisite display of the shop window and the perfect dress of the model will leave a good impression on the customer. Remember your brand. If the customer did not buy clothes in the shop at that time, it is possible in the future. For example, some of the world's top men's wear brands, whose shop windows have produced many effects for them, have successfully launched brand advertisements and effectively promoted the sales of products in stores.
5. Reasonable application of focus location
When a customer enters the store, the display wall directly opposite the customer and on the right side of the customer entering the store is the area where customers can easily see, and also the area where the store sells well. In such an area, seasonal new products, special products, main products or promotional products should be displayed, which can be comprehensively improved Sales force 。
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