The Status Quo Of Men'S Wear Designers

This year's New York fashion week shows men's wear.

As many as 40, are these designers good or bad? But what kind of changes can they bring to their final show? Can designers like Todd Snyder, Richard Chai, Robert Geller, Patrik Ervell, Antonio Azzuolo, Timo, and so on really occupy a place in the fashion industry through the fashion market dominated by today's high street brands, which is dominated by large fashion groups? The fact is that they are not much more prominent than being recognized by some people in the industry or entering some characteristic boutiques.

Tommy Hilfiger 2013 spring summer New York

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John Varvatos said: "the market still welcomes new ideas and ideas, but the market competition is really fierce now. There are too many new people in the fashion industry and fewer opportunities, which is very difficult for them."

In the men's wear market, Tom Ford, Thom Browne, Rag&Bone are the only ones that can really stand up, while others such as Michael Bastian, Steven Alan, Band of, Rag&Bone, and so on can only be regarded as second tier brands.

But the question now is whether anyone can be qualified for the brand successors of Ralph Lauren, Calvin Klein, Tommy Hilfiger and so on. At present, there seems to be no suitable person to appear.

Tom Kalenderian, vice president of Barneys New York, explained that when Ralph Lauren and Giorgio Armaini began to enter men's clothing industry, there was no concept of designer at that time, and the market was very unique at that time, and the emergence of these designers was in line with market demand.

But now the large retailers have fully attracted the attention of consumers, and also let independent designers lose their previous luster and supply of capital chain. If Zara, Topman, H&M, Uniqlo, J.Crew, Joe Fresh and other brands can buy imitation designer's works.

How much more space can an independent designer have? Simon Spurr, Adam Kimmel, Buckler and other brands only go bankrupt in a short time on the market. For them, the competition with large retail groups is absolutely impossible.