Italy High Quality Yarn Brand Cariaggi Enters China'S High-End Market

The Italy high quality yarn brand Cariaggi, which enjoys high reputation in the world's top luxury goods, held a press conference in Shanghai recently.

Set up a China office.

Cariaggi president and his daughter Cristiana Cariaggi, many domestic garment enterprises general manager, designers and other participants exchange.

In International

Cariaggi is a leading company for producing Combed Yarns for high-grade knitted fabrics.

According to Cristiana Cariaggi, "the history of Cariaggi dates back to 1958, and the brand was founded by my grandfather, and now it is the third generation of business."

Since its inception, Cariaggi has persisted in integrating the traditional crafts and innovative spirit of Italy, focusing on the development of high quality yarns made of high quality fibers such as cashmere, camel hair and superfine wool, and cerveltTM, a superfine natural fiber made from New Zealand red deer winter fur, and widely used the best knitted brand inside and outside of Yu Hai.

50 years of continuous innovation have made Cariaggi not only become a weathervane of yarn industry, but also a leader of luxury fashion quality.

Marching into China's high-end market

For the opening of Cariaggi in Shanghai, Cariaggi president said: "China is a potential market. Chinese textile and garment industry is paying more and more attention to the high-end market and seeking better fabrics for cooperation.

We have many years of cooperation with China in raw materials. Cariaggi is very consistent with the development needs of China's high-end market, and we look forward to establishing good cooperation with more Chinese customers. "

It is reported that Cariaggi50 has won the favor of local and overseas high-end markets with unique yarn quality for many years, and has maintained a solid cooperative relationship with many luxury brands.

Among them, domestic brands include well-known brands such as S.D.Spantini, La Vico, L 'ORFEO, FrognieZila, ROYAL RAYE, MARK CHEUNG, SATCHI, SATCHI, CHEUNG, and so on, while overseas markets cover world-class luxury brands such as Armani, Givenchy, Croye, Boboli, langwan and CELINE.

Quality and service are the core.

Cariaggi president said that Cariaggi products have always been a good reputation, first because they have always been the pursuit of quality; the two is Cariaggi's concern for color and R & D; three is the honorable service for customers, including a very special service, is to provide color customization services for VIP customers, so that customers feel their own unique.

High quality raw materials, extensive research, innovative technology and equipment, an art design center and high level of service have become the cornerstone of the success of Cariaggi in the process of growth and development.

Today, Cariaggi has more than 200 employees. The factory is located at the Cagli headquarters of Cariaggi, located in Pesaro Urbino province. The factory covers an area of more than twenty thousand square meters, and has advanced machines for worsted and worsted fabrics.

The distinctive quality of Cariaggi is high quality raw materials, carefully selected and strictly monitored in the origin of the fiber.

Cariaggi works with a company with long history in China to choose the best and best raw materials. The Chinese company controls the initial raw material selection to ensure the uniqueness and cleanliness of the fiber.

Spinning process is a very important part of Cariaggi, and a lot of investment is used for innovation of production equipment, such as the edge reduction device for controlling the quality of yarn production.

In order to provide timely services to customers, Cariaggi established logistics support department in 2003, to increase production and track the production process.

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Cariaggi inherited the dedication and work spirit of the previous generation, which made it stable and sustainable in the global textile market environment in recent years.

Since 2004, Cariaggi has been increasing year by year.

With an increase of 15%, turnover in 2005 amounted to 46 million euros.

In addition, sales of cashmere and cashmere blended yarn increased by 40%, and cashmere and cashmere blended yarn increased by 20%.

At the same time, Cariaggi's business scope has been expanding overseas, especially in the US and Japan.

Cariaggi has won the first place in Dun&Bradstreet, thanks to its excellent business performance, which is the most prestigious and credible ranking in the economy.

Provide personalized products at any time.

Cariaggi has long experience in producing wool and worsted yarns, and is famous for its unique production methods, high quality raw materials and wide range of colors.

Due to continuous research and 50 years of accumulated experience, Cariaggi can continuously design and produce special yarns, and with the cooperation of professional skills design department, Cariaggi yarns are always kept in fine workmanship at any time to meet different personalized needs of knitted garment companies.

Cariaggi has also set up a quality control laboratory.

First of all, raw materials are strictly analyzed in the modern Cariaggi factory with complete facilities in Italy. The factory is quite professional in wool spinning and worsted yarns.

Once the spinning process is completed, the yarn will be sent to the company's quality control laboratory for formal inspection, and special technical equipment will be used for routine measurement of yarn thickness.

The quality testing laboratory also conducts special tests, anti pilling test, color fastness test, photometric test and water washing fastness to test the finishing condition of yarn, so as to strictly control the quality of every yarn produced from Cariaggi factory.

In addition, "reserve standby" is also one of the unique business strategies of Cariaggi.

According to the president of Cariaggi, the yarn is stored after production to ensure that it needs a lot of trading services, so that a large number of yarns can be supplied in time.

Cariaggi is a member of CCMI quality certification over the years.

CCMI is a highly prestigious organization in the world. It sets up an important manufacturer of cashmere and camel hair. The purpose of CCMI is to improve and ensure product quality.

As president Cariaggi has said, persistent pursuit of quality, lasting concern for innovation and high quality and personalized service to customer needs, Cariaggi has built up the solid foundation for Cariaggi's sustainable development after 50 years of basic principles of management.

Today, the Cariaggi team hopes to bring unique high quality yarn technology into China, relying on the creative brand spirit of Cariaggi, and they are confident of the development prospects in the Chinese market.