Denim Jeans Manufacturer True Religion Seeks Sale

Beijing time October 10th evening news, top U.S.

Manufacturer True Religion Apparel Inc. (NASDAQ:TRLG) said on Wednesday that it is possible to sell the company and has received offers from multiple potential buyers.

Driven by the news, the company's share price jumped 28% before Wednesday.

True Religion's performance is due to jeans, especially

The decline in demand was hit and forced to cut its full year profit forecast in July.

According to earlier reports, the company has received from private Holdings Company including

Potential buyer's takeover proposal.

True Religion, founded in December 2002, is headquartered in Losangeles. Its jeans are 100% manufactured and handmade in the United States, and the price ranges from $172 to $363, most of which are between $250 and $300.

The company has about 900 boutiques and stores in 50 countries on six continents. Its flagship store is located in Manhattan beach, California, and is also its first retail store, opened at the end of 2005.

In addition, the company's products are also sold in major department stores.

Charlize, Theron, Jennifer Lopez and Madonna are all fans of True Religion products.

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True Religion Jeans (true faith cowboy) brand story:

From Jeffery and Kym in California, in the sunny west coast, jeans and music account for more than half of their lives. The couple's papers love the design of jeans, and are more fascinated by the explosive power of rock music, which was founded two years ago.

True Religion, a skillful combination of the two, put up a thumb and a Maitreya Buddha holding a guitar on top of logo. It conveys the two most faithful beliefs of cowboys and rock music.

"The East has Chip&Pepper, the West has True Religion", the American cowboy market is very unique, each brand's craze has the obvious cycle arc, so long as the heat and topic are faded.

They will repackage and bring out new dishes and launch new brands and ideas. Although True Religion has only two years in the market, the couple behind the design will have their own brands coming out before, and designing jeans is a challenge for them to constantly play new tricks.

Jeffery Lubell, founder and designer of True Religion, was selected as the best male jeans designer in 2002. He once said: "Denim is the staple of the American American" (Americans must wear jeans in the wardrobe, and he and his wife are hoping to build up a Cowboy brand with both vision and sensual feelings. While revealing sexy in real wear, they are giving the expression of cowboy costumes, from the loyal customer list of Cameron Diaz, to "(") "," George Coulon Ni "...

It is not hard to see that many of Hollywood's artists support Lubell couples' cowboy dreams with "practical action".

No matter whether you walk on the red carpet or the sunny seaside, you can wear jeans. True Religion wants to convey the author's personality.