Nobel'S Express Is On Clothing, But The Mo Yan Effect Is Not Obvious.

Mo Yan's new Korean version of lovers' suit, "dedicated to Daddy"

Warm running shoes, 2012 Nobel Prize, Mo Yan, European and American, simple wind, flat leather shoes, male business watch Mo Yan.

Mo Yan won the Nobel prize for literature, which seemed to be associated with Mo Yan and his literary works.

"Our shop has launched a new Mo Yan cartoon Q T-shirt. This T-shirt is the original T-shirt created by Mo Yan, which makes you naturally become the focus."

Reporters saw on the Internet that this "commemorative T-shirt" was actually printed on Mo Yan's comic head on a white T-shirt, asking for a price of 59 yuan.

But this kind of "piracy" is obviously not good, the record is still zero.

The other is simpler, that is, playing Mo Yan's English letters, but no one is interested.

On the Internet, there are also clothes sold under the name of "Mo Yan's same money". The photo of the costumes is equipped with a picture of Mo Yan, which is similar to the sweater and suit style worn by Mo Yan at that time. The photos include Mo Yan's interview and a famous writer's lecture at the Hongkong book fair.

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The style may happen to have the same naming phenomenon, such as "Mo Yan design" and "2012 Mo Yan new style", but it keeps record.

However, according to customer service, there is no special increase in sales because of Mo Yan's award.

"Before, Gaomi specialties were kitchen knives, roast chicken, sorghum wine, and big steamed bun. Now, Gaomi specialties are Mo Yan."

A network seller wrote such slogans in his shop.

A handmade steamed bread shop marked the words "Mo Yan's hometown and high-density specialty".

In the stock market, Mo Yan was awarded the Nobel prize news to stimulate, cultural media shares were touted earlier.

At the beginning of the news release, many media stocks hung up on the trading limit, but they did not last long.

Xinhua media and other related listed companies confirm that Mo Yan's books are in the store and online of Xinhua media.

Get hot sales, which will help to increase the performance of the company, but need to remind investors that the Xinhua media every year will have one hundred thousand kinds of books sales, Mo Yan book sales accounted for only a small share, therefore, the impact of thickening performance will not be great. Now the market funds for the stock price speculation, can be understood as a conceptual fry.