The Northeast Hosiery Textile Industrial Park Is Connected With The World Brand.

In recent years, the Liaoyuan municipal Party committee and the municipal government have grasped the rare opportunity that the state has identified as a pilot city for economic pformation in resource-based cities, and are committed to promoting economic restructuring and constantly exploring new development goals and development paths.

The hosiery industry has been thrived.

"The future development goal of the park is to create the largest cotton sock processing base in China with innovative production methods and become a well-known Chinese enterprise."

According to the head of the Northeast hosiery textile industrial park, unique enterprise positioning and park operation mode are the fundamental driving force for the fission development of the park, and also the core competitiveness of the park from other industrial clusters.

The "12th Five-Year" development goal of the Northeast hosiery textile industrial park is "5318", that is, 50 thousand hosiery machines, 3 billion production capacity, 10 billion yuan sales and 80 thousand employment.

Northeast

The textile industrial park is located in the economic development zone of Liaoyuan, Jilin province. It is a private enterprise invested and built in August 2005. The park covers an area of 1 million square meters.

At present, the Hosiery Industry in the park has six series, more than 6000 varieties and 100 independent brands.

To achieve 535 kinds of enterprises, 17 thousand sets of hosiery machines and 1 billion 500 million pairs of annual production capacity of cotton socks and 3 billion 500 million yuan of output value.

The number of direct and indirect employment is nearly 30 thousand.

The enterprise is positioned as a system industrial service provider. It integrates production, R & D, inspection, training, trading and logistics. Its main business is the comprehensive development and operation of the hosiery Industrial Park and the comprehensive support of the industrial chain.

The products of the park are mainly cotton socks, including seamless underwear and stockings.

Woolen sweater and so on.

Unique positioning: the rapid growth of the park industry

The Northeast hosiery park is positioned as a system industrial service provider.

The so-called system industry service providers, in terms of the park area, integrate the production elements, provide the factory buildings with the main facilities, and provide facilities, production, financing and other supporting facilities and related services.

"The biggest difference between the Northeast Hosiery Industry Park and other enterprises is that the general enterprises sell products or services and run businesses, while the Northeast Hosiery Industry focuses on the full range of services and the whole hosiery industry chain."

According to the person in charge of the park, in order to put the system industrial service providers into the integrated development planning of the park, the Northeast sock Industrial Park has established a unique operation mode of "industrial integration, chain split combination and chain lengthening".

And the park is also known as the "stick in sugar gourd". Through eight major service platforms such as financial intermediaries, human resources, comprehensive support, R & D, information network, marketing planning, logistics warehousing and investment consulting, the Northeast hosiery industry fully reflects the enterprise positioning of the system industrial service providers.

With the help of eight service platforms, the scale of the park has been expanding rapidly, and the average number of enterprises settled has increased by an average of 100 households per year.

The scale of enterprises is growing rapidly and quality is rapidly improving.

The average annual growth of the number of enterprises is 112%, and the annual production capacity of the park has increased by an average of 73%.

The unique enterprise positioning and the operation mode of the park have greatly promoted the rapid development of the productivity, and also made the socks industry in Liaoyuan present a trend of rapid geometric development.

"Now the Northeast Hosiery Industry Park has become an important cotton socks production base in the country. The industrial scale is the second largest in the country, and its products spread all over the country, especially in the northeast, North China and northwest markets."

The foregoing leader said that due to the rapid rise of the Northeast socks Industrial Park, Liaoyuan was named the "China socks industry city" and "the hometown of Chinese cotton socks" by the China Textile Industry Association and the China knitwear industry association. It was named "the most independent innovation power enterprise" by the China Association of small and medium enterprises.

At present, the Northeast socks Industrial Park has become the key project of Jilin in 12th Five-Year, the "characteristic industrial park" and the famous enterprises in the whole province.

Industrial upgrading: achieving docking with world brands

It is understood that in order to make Liaoyuan the largest cotton sock processing base in the country, Liaoyuan is speeding up the adjustment of product mix and industrial upgrading.

In accordance with the standards and requirements of "concept internationalization, internationalization of talents, internationalization of mechanism and internationalization of equipment", northeast stocking industry park has set up a northeast stocking business group. Its aim is to lead the business group as the leader to promote the construction of the park brand area and to lead the industrial upgrading of the park with its "exemplary, driving and normative".

To this end, the Northeast hosiery Industrial Park will adjust the product mix to three 1 billion double product layouts, namely, 1 billion pairs of foreign trade, 1 billion pairs of supermarkets, and 1 billion pairs of wholesale markets.

At the same time, in order to speed up the adjustment of product structure and industrial upgrading, in 2011, the business group took the "foundry, self confidence and standard" as the management concept, and achieved the goal of importing 1000 advanced hosiery machines in Italy's Ronald, achieving 50 million dual capacity and creating 50 enterprises.

At the same time, the news of the operation of the group has advanced international hosiery machines and good production environment. Dozens of famous international companies in 10 countries and regions such as the United States, Germany, Britain, Italy, Japan and Korea have come to discuss cooperation matters.

At present, the business group has become a specialized manufacturer of ADI cotton socks in the US market. It has been fully co operating with the famous international brands such as Tvmania, EWS, ECC, Marks&Spencer and so on. Dozens of famous international and domestic brands have been settled in the park.

"At the end of this year, the park still hopes to achieve the docking with Adidas, Puma and Nike's three world brands."

According to the introduction, in order to promote the brand area construction, this year the park has also set up a R & D team of 300 people.

As of the end of 5, the park has successfully implemented initial docking with more than 20 famous international and domestic brands.

Among them, through the successful docking between Shanghai Hao Hao and Puma, a long-term strategic cooperation agreement was signed, and the three new knitting socks factory, which was specially designed for Puma, was completed. Puma is now being proofed.

In addition, the cooperation with famous brands at home and abroad, such as Tvmania, ECC, Metersbonwe, Japan's Harada, Hai Wang, pride son, city beauty, Milan spring, jliya, warm bird, vip.com, Nair and so on, has entered the proofing stage.

Through the unique Park operation mode and innovative production mode, the Northeast socks Industrial Park is striding forward toward the goal of the International Park.