CHIC2013 Gorgeous Pformation Of China'S Garment Manufacturing Industry

On the 26-29 day of March, the twenty-first China International a href= "http://www.91se91.com/news/index_f.asp" clothing and clothing Expo "/a" (CHIC2013) will be held at the China International Exhibition Center (New Museum).

CHIC2013 has attracted more than 1000 exhibitors from 19 countries and regions, together with many activities such as Ruyi 2013 China Fashion Forum, Jack ninth annual awards for Chinese fashion brands, China clothing business forum and CHIC2013 China clothing collection.

< p > < strong > high tech helps < /strong > < /p >

< p > CHIC is famous for its large scale, exhibitors and numerous exhibitors. It ranks among the top Asian exhibitions.

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In 2013, CHIC, P, set up special exhibition areas for men's wear, women's wear, casual wear, leather / fur / feather, children's wear, overseas exhibition group, fashion accessories, pure design and so on. At the same time, it also expanded the space and promoted the connotation and extension of CHIC through high-tech means.

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Zhou Yiqi, Deputy Secretary General of the clothing industry association, < p > China a href= "http://www.91se91.com/news/index_q.asp" > clothing association < /a > introduced that the CHIC not only poured more resources into the growth oriented exhibitors brand, launched the brand evergreen service plan, but also upgraded the functional areas of high quality business district and science and technology experience area, and many other commercial docking activities. The addition of mobile phone service terminals (CHIC-APP) and Internet Services Expo (E-CHIC) also allowed the audience and the audience who could not be there to get more practical information related to CHIC.

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< p > CHIC2013 specially set up a 800 square meter "fashion and technology experience zone" at the South Gate of the exhibition center, providing support for fashion brands to enhance their sense of technology interaction experience to support their brand building, retail space promotion and advertising campaigns.

Experience Zone Leader 360Fashion Network CEO and founder Anina Net said the experience zone showed three themes: Augmented Reality (AR) technology, fashion movies, and 3D augmented reality. Viewers can download 360AR to mobile phones to experience interactive projects in CHIC.

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< p > China apparel and clothing Expo (E-CHIC) is a 365 day online Expo. It uses Flash 3D technology to build 3D virtual clothing and apparel e-commerce platform. Through the virtual 3D display system, T video display system, product display system, online fitting system, membership management system and other five systems, it forms a B2B2C e-commerce application platform which is in line with the characteristics of the garment industry and adapt to the future development trend of the Internet.

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< p > < strong > domestic exhibition group to "high-end" pformation < /strong > < /p >.

< p > in order to deal with the powerful overseas exhibition group, the Chinese pavilion has taken a lot of thought.

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< p > the Wenzhou pavilion has produced the brand of "high-end men's wear to see Wenzhou". The Wenzhou men's clothing manufacturing enterprises such as sage crocodile, Kuai Shuai, plumma, Canelli and Wenzhou have formed the Wenzhou group to show the craft and manufacturing level, design and development ability of the high-end men's wear manufacturers in Wenzhou, and are intended to highlight the manufacturing advantages of Wenzhou's < href= http://www.91se91.com/news/index_z.asp > men's clothing > /a > manufacturers in high-end men's clothing.

"We must refine and display the most competitive products of Wenzhou clothing.

Men's clothing is the advantage of Wenzhou's clothing industry, so we need to make precise marketing, so we propose to build high-end manufacturing of Wenzhou men's clothing.

At the same time, we also hope that the high-end men's clothing will promote the coordinated development of women's clothing, children's clothing and other industries.

Wenzhou clothing chamber of Commerce responsible person said.

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< p > in the men's wear hall, it also launched the "CHIC BESPOKE men's senior custom area" for the first time.

The customized area provides standard small boutique exhibition space for each exhibitor, and there is also a multi-functional service area integrating business negotiation and coffee and tea break.

Red collar, Zhuang Ji, Langdi, Ray Tibor and other enterprises have joined.

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