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    Leather Enterprise Marketing Has "New Recruit"

    2013/3/22 12:39:00 23

    Leather IndustryLeather MarketingLeather Market

    < p > it is understood that some of this joyfully advertised part of it is true.

    According to media reports, the owner of Zhejiang Jiangnan leather factory is indeed called Huang He, who was unaccounted for several hundred million years ago before and after the Qingming Festival two years ago.

    However, the wages owed to them are basically settled.

    And the street selling leather bags of Jiangnan leather factory is a marketing gimmick.

    < /p >


    < p > booth, advertising, music, Internet users, < /p >


    < p > March 18th, netizen "Bai side" uploaded a picture and an audio on micro-blog, the picture is the scene that street peddler sells leather bag.

    Voice is the voice advertisement played by the booth less than a href= "http://www.91se91.com".

    "Zhejiang Wenzhou" /a "largest leather factory Jiangnan leather factory closed down!" Huang bun, the boss of the bastard, owes 3.5 billion to eating, drinking and whoring. He ran away with his sister-in-law! We have no way to get our wallet to the wages.

    The original price is more than 100, more than 200, more than 300 wallet, all twenty pieces! All twenty pieces! Yellow Crane bastard! You are not a human! We have worked hard for you for half a year, you do not pay wages! You still give me money and sweat. "

    < /p >


    < p > this voice advertisement is full of words, a righteous accusation, and a special broadcast tone of the peddler.

    < /p >


    < p > yesterday, micro-blog has been forwarded nearly 10000 times.

    Netizens "want to be a cat" said, "please forgive me for laughing in the marketing advertisement on such a road. It's all about selling the wallet with the rope!" according to the netizens from all over the country, many cities in the country have such advertisements. Netizens "Wei10" say: "yellow crane, son of a bitch, and the broadcast of my hard-earned money everywhere.

    The most funny thing is whether there are four or five broadcasts in five meters at the same time, or different businesses.

    Some netizens laughed and said, "how big is this yellow crane business? All over the country, people who sell bags are all his employees."

    < /p >


    < p > the boss is really the truth. < /p >


    < p > the advertisement of cursing the boss on micro-blog has attracted many netizens' attention. Some netizens claim that Jiangnan < a href= "http://www.91se91.com/news/" > leather factory < /a > went bankrupt.

    Reporters found that two years ago, the economic report twenty-first Century reported that Jiangnan leather factory was established in July 2002, with a registered capital of 15 million 800 thousand yuan, mainly engaged in the development, production and sale of medium and high grade PU.

    Before and after the Ching Ming Festival in 2011, Huang Huang, the boss, was missing, but he owed more than 300 million of his debts.

    More than 300 employees also got paid, totaling about 800000 yuan.

    Obviously, the stall peddler claims to be a staff member of Jiangnan leather factory, and it is not reliable to claim his wallet for wages.

    < /p >


    < p > reporters in Baidu search for "Jiangnan leather factory", "yellow crane running road" and other keywords, there will be a lot of "day earn 2000, Jiangnan leather factory Huang crane running fire purse" and other investment advertisements.

    Looking from the search situation, "Huanghe run road" has become a popular profit making project. Many netizens are seeking the advertising voice of "Huanghe run road" online.

    < /p >


    < p > reporter saw in a wholesale website < a href= "http://cailiao.sjfzxm.com/Matertial/show/default.aspx" > purchasing < /a > wallet. The businessman said, "the Jiangnan leather factory closes, the boss runs away, the wallet belt waits for the wages, delivers the advertisement cloth and the recording."

    The wholesale price of each purse is around 9 yuan, and the recommended retail price is 30 yuan.

    According to the seller, this is the product of the profiteering stalls in the past few years. The stall is sold for 30 yuan each, with a profit of 20 yuan per day, selling tens or hundreds of items a day, and making 1000 yuan easily is not a problem. Wholesale 3000 yuan is sent to the advertising paper and recording of "yellow crane and sister-in-law running away".

    < /p >


    < p > netizens comment < /p >


    < p > this is a classic marketing case < /p >.


    < p > "yellow crane and sister-in-law" has become a popular slogan in the whole country.

    Many netizens believe that this is a classic marketing case, which is a direct spike in "tear loss and big sale".

    Some netizens share the marketing case with their friends, and call it "a super convincing talk."

    < /p >

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