The Creative Park Has Become The "Gas Station" Of The Textile City Enterprises.

From fashion, home textiles Fabric design To e-commerce; from original animation to television advertising. China's light City Creative Park, which has been established for more than a year, has become a gathering place for creative institutions and enterprises in our county. In the first 4 months of this year, the park's output value was 130 million yuan, which was three times the value of 40 million yuan last year.

"This year's development situation is so good that it is" unexpected and reasonable ". Xie Wenjian, executive deputy chief of the creative park of China Textile City, told reporters that as a creative park, they gathered many high-quality enterprises. It is understood that currently built more than 90 thousand square meters of the building, has about 80 thousand square meters by the enterprise leasing, 66 enterprises settled. After the completion of the new building in October, 32 enterprises will also enter the creative garden.

"Rui Xue international" is an enterprise in the creative garden of light textile city. The enterprise not only owns its own dress brand, but also develops animation culture and builds e-commerce platform.

"We mainly focus on R & D and sales of women's clothing, and the production of this link is no longer our main direction." Xu Xingmu, the head of the company, told reporters that in his business philosophy, clothing Licensing and sales generated far more profits than clothing production. They used to have more than 500 production workers, but now they are reduced to more than 70. On the contrary, on the basis of more than 20 stores opened last year, the company plans to open another more than 50 stores this year. By 2015, the target is to grow to 3 hundred million sales scale.

"Rui Xue international", besides opening stores in the whole country, has opened up a platform in the online shopping mall, creating a record of selling 4000 women's clothing a day. At the same time, the company and a South Korean team, with koala bear as the prototype, will be shown in CCTV at the end of this year, and intends to develop children's clothing and other animation derivatives with the marketing mode of "happy and big wolf". "This year we will ensure that output value reaches 5 hundred million and strive for 8 hundred million." Xu Xingmu is full of confidence.

In China Light Textile City Creative Park, in addition to "Rui Xue international" such a "leader", many enterprises have shown amazing development potential. "Coates" is internationally known. Spin The inspection and Inspection Institute, the Shaoxing company located in the creative park, is the only overseas branch of the group. It mainly tests the defects of the fabric, weft, door width, color difference, weight and steam shrinkage. Not long ago, LV, a famous international brand company, came to Keqiao to purchase. cloth To the "Coates" testing, and in the company, GUCCI and Armani and other Brand Company are frequent customers.

"Many brands believe that our company has a regional advantage in the creative garden." Yao Denghui, marketing manager of Coates, told reporters that many international famous brands are paying more and more attention to China's purchase. Keqiao China Light Textile City is the distributing center of domestic fabrics, and the selection of branch factories in the creative garden is to facilitate the delivery and delivery of suppliers, and on the other hand, it can better communicate with customers. Up to now, the company has accepted 600 thousand meters. Cloth inspection The service will reach 2 million meters this year.

As a "gas station" for the development of enterprises in the park, the creative park not only provides ordinary property services, but also has nearly 19 services, such as industry and commerce, taxation, finance, recruitment, legal advice, consultation, equity transfer and intellectual property protection. At the same time, for enterprises recruiting and exhibiting, they will also provide help and strive to solve problems for enterprises.

"With China Textile City The popularity of creative park has gradually started in Keqiao, and even in the whole province and the whole country. Many enterprises have seen the popularity and business atmosphere and come to settle down. Xie Wenjian told reporters that this year their overall goal is to enter enterprises to achieve more than 100, the entire park output value of more than 500 million yuan.