Kai Chi House Explores Children's Clothing, Wearing A Light And Elegant Retro Flavor.

< p > clothing, food, shelter and travel, clothes demand is at the top of people's life. Moreover, the concept of < a target= "_blank" href= "http://www.91se91.com/" > clothes < /a > has already bid farewell to the effectiveness of the most primitive shades, and has begun to develop in the direction of branding and fashion, both adults and children. In particular, China's children's wear market has been developing rapidly in recent years. In the big show, "loli Zhengtai" is walking on the T stage with Burberry, Ralph Lauren Lauren, Tommy Hilfiger (Tommy Hilfiger), Mark Jacob (Marc Jacobs) and other luxury brands, and even more attractive than the real models. "Ralph" < /p >
After the financial crisis, luxury brands have been restricted to a certain extent in the development of China's market, and all the luxury brands have come out with a message of "P". But the world's high-end consumers have not cut their budgets for their children, which has led to more and more fashion labels starting to focus on children's clothing and children's products. < /p >
< p > however, children generally do not directly participate in the purchase of luxury goods. Children's clothing consumption is actually an extension of women's consumption in family members. Therefore, how to capture the hearts of tide mothers is a direct problem for big brands to consider. In the children's clothing products for 0~36 months baby products become the key to brand value penetration. Whether it is a baby bib printed with the word "My First", or a baby crawling suit with the slogan "My First Gucci", it firmly hid the heart of the first female parent. But how far can the development path of luxury children's clothing go? Is it really suitable for the children's mindset of the whole style? This is indeed a thought-provoking question. < /p >
< p > > when the children's clothing market "overall pondered", Kai Chi house held a new product conference in Zhangjiajie, Hunan in June 15th. "Kai Chi house" is the main brand of Guangzhou city's a target= "_blank" href= "http://www.91se91.com/" > dress < /a > limited, and its main three series of restoring ancient, magic and cool. These three series have their own characteristics, showing children's personality and style at different levels respectively. < /p >
The theme of the new conference of "P" is the "Xiang Yue Qi Meng Yuan". The whole new product show brings people a dream. The snowy mountains in the distance, the snow dance, the ice posture and the soft bone, outlined the beautiful curves in the crescent moon. < /p >
< p > the "retro series" of cacchi house is mainly based on nostalgia and retro elements, skillfully using the craftsmanship and simple style in design, emphasizing the overall luxury and sense of vision and tactile, creating a nostalgic and fashionable style of children's clothing. The design of the retro series is inspired by the animals in the frozen world. The elegant Mr. rabbit, the romantic spirit and the gorgeous bird are introduced into the design of the icy forest. The new series of colors are greeted with breakthrough and innovative techniques. The colors are mainly coffee, pink apricot and decolorization, adding Pink and water green color to the new and traditional fabrics, so that children who are full of childlike innocence can wear the elegant retro flavor. < /p >
< p > "cool series" is mainly composed of black and white, yellow and four colors. It is added with punk or metal elements to embellish. The low-key tone combination and the exquisite fabric create a simple and simple texture. The matte and luster effect echoes, showing the unique three-dimensional feeling, and the children's handsome cool feeling side is perfectly annotated. The design of double breasted coat and lightweight zipper coat with luxurious fabrics, such as waistline, wide shoulders, etc., is presented in Vitoria style. < /p >
< p > the "magic series" is characterized by color jumping. It uses different colored fabrics to add unique technology to design a strong contrast effect. Many colors collide with each other to maximize the visual sense, showing children's dynamic and vitality. It continued to last season's handsome, bright orange, autumn leaves and yellow algae and rosy red, and into this season's most popular BOLN color, making this year's winter series of colorful products more colorful. The combination of simple fashion style and vibrant colors creates a relaxed winter for children. < /p >
In short, the 2013 winter new product conference of P is like a dreamy, hazy dream of snow and ice dream. It takes the distinct style of the series design and the new and unique tailoring technology to annotate the fashionable beauty of children's clothing. On the three series of new products, Chen Jinling, chief designer of the house of Chi Chi, stressed more than once: "children's clothes are the same as those of adult wear. It's right to choose a luxury brand, or choose a suitable baby for you. And from a certain point of view, the luxury brand has also contributed to the children's psychological comparison from one aspect, which is a bad state. So no matter adults or children, it's the only thing that suits you best. < /p >