E-Business Means A New Way To Make China
In 2008, China's manufacturing industry came in bad news, the global economic downturn, the appreciation of the renminbi, the rising cost of raw materials and manpower, financing and export constraints, and so on.
Low cost strategy is no longer a magic weapon for manufacturing enterprises. In addition to enhancing product value and extending to the more high-end value chain, establishing independent brands and marketing channels, we can also consider facing a big Chinese market with more cost effective.
With the help of electronic commerce, it is one of the paths for China to make new choices.
Over the years, the international brand has made Chinese manufacturers have the ability to produce high quality and low price products. Through the omission of intermediate links of e-commerce platform, such as the B2C network platform, the Chinese made in the electronic commerce era has made new choices with its own advantages. This is also why the price of OEM products is low but still high quality.
In addition, the natural and geographical advantages of e-commerce can make the fashion products made in China quickly cover the domestic and international consumer markets.
Taking the B2C website in Southern China area as a general example, the network is now the largest B2C company in Southern China. It plans to become the largest e-commerce platform for fashion products in China.
The website of the fashionable e-business B2C platform has covered two industries that are the fastest growing and the most imaginative industry in China: the e-commerce industry and the fashion industry, providing high value fashion products for the fashion oriented crowd, and providing an industrial upgrading platform for Chinese manufacturing enterprises, such as clothing, accessories, shoes, handbags and cosmetics.
On the eve of the Olympic Games, a new website version was launched by runway network. According to Dr. CTO of Dong Xiu net, the revised version provides many diversified and personalized services such as green goods, foreign luxury brands, and the Olympic Games shoes rush to buy activities, so that users can get substantial benefits and enjoy a lot of value-added services. This shows the idea of "affordable fashion" of the Internet and provides its own platform for Chinese manufacturers in the fashion industry.
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