How To Break Through The Dilemma Of Logistics Enterprises

The original logistics service providers evacuated after the contract expired, and the new partners were settled after winning the bid. It is not difficult to find out that the operation of some lines is smooth after some logistics companies operate, and some of them operate harder after some logistics companies operate. As a production enterprise, how can we seek breakthroughs in this confusion?

　 First, establish competition. excitation mechanism Encourage long-term investment

Intelligent logistics, visual logistics and other logistics information technology has become the forefront of logistics competition in the future. Enterprises should win cooperation support from logistics providers in the future, and improve the efficiency and accuracy of data exchange and information communication. Obviously, it is not achieved by single transaction or short term partnership. Many enterprises have established their own logistics service standards and key performance appraisal system. They need not only to know logistics service providers' awareness of their own service level matching with Party A's requirements through performance appraisal, but also to clarify the correlation between performance appraisal results and continuous cooperative relationship. When better services can get more sustainable cooperation, logistics providers dare to make long-term plans and invest continuously in combination with the development plan of enterprises, and the two sides really realize the integrated logistics cooperation relationship of technology sharing and information docking.

The logistics bidding work of an enterprise is like "horse racing". The establishment of a competitive incentive mechanism is like "horse racing". A good management system can motivate the partners to do everything they can and do better. Enterprises can not stay at the level of transaction cooperation with logistics providers. The future cooperation must be the cooperation of resource sharing and strategic alliance. Therefore, the management of logistics providers should start from the cost, focus on the quality of service and win in the future.

　 Two. corporate culture Assimilation of values

While outsourcing the logistics business to the third party logistics, enterprises often have some uncontrollable phenomena: complaints from customers, such as the breakage of the products' outer packages, and the delayed arrival of goods during the promotion season. There are feedback from the drivers of the goods, such as not timely payment, collection of intermediary information fees, and complaints from the factories or warehouses. The frequency of these phenomena is high, and it will also make the enterprises struggling to cope with them. The reason lies in the fact that both sides pursue the maximization of their own interests, ignoring the consistency between the two sides in the code of conduct, corporate culture and values.

At present, there are few logistics enterprises that are managed by corporate culture. This requires enterprises to constantly infect and assimilate their partners with their own corporate culture and values after selecting logistics providers, so that the quality control requirements of enterprises can be transformed into the quality requirements of logistics providers, so that the honest and clean style of enterprises can supervise the honest behavior of logistics providers, transplant the value orientation of "customer first" to logistics providers, and do well in customer service.

In addition to selecting and supervising logistics providers in quality control, clean government and customer service, enterprises need to promote the development of logistics providers in terms of human solicitude, risk prevention and social responsibility. Corporate culture is the gene of an enterprise. Only when the two parties maintain consistency in the corporate culture, can the two sides form long-term strategic partners.

　　 Three. Prevent excessive profits from line profits. Macro-control The role of "

Profit is the eternal pursuit of an enterprise. When the two sides are in a trading partnership, their pursuit of the lowest cost and maximum profit is a normal and reasonable market phenomenon. Adam Simy once compared this market economy behavior to "a pair of invisible hands". As an enterprise, it is necessary to accept the market balance brought by "a pair of invisible hands", and also to guard against the destructive force of "a pair of invisible hands", especially in some relatively scarce logistics resources. {page_break}

For the logistics providers, the two sides of the contract should maximize their interests in the contract period as far as possible, so as to maintain the long-term stability of the logistics resources in different seasons for the production enterprises so as to meet the stable supply needs of the enterprises to the market. In the specific operation, if the logistics service providers excessively price and grab profits in the resource rich peak season, it will inevitably affect the transfer of social logistics resources to other lines and other enterprises. At the same time, it will also circulate the bad news of the transportation business of an enterprise in the industry, leaving the enterprises will inevitably be torn by the difficult line operation and the situation in the coming year.

Therefore, if enterprises want to maintain a stable market supply logistics, they must put their daily supervision into practice, do in-depth and meticulous market research in time, grasp the changes in the logistics market in the region, and, if necessary, promptly "negotiate" logistics service providers, maintain the balance of interests of all parties in the supply chain, and play the role of "macro control".

　 Four. Build enterprises logistics Interactive platform to promote supply chain improvement

Enterprises need not only establish a logistics information management system, but also provide a safe, convenient and reliable data exchange platform to meet the information exchange requirements of warehousing, sales, logistics, finance and so on. It is also necessary to build a communication platform for gathering talents and talents in the logistics industry, and attract more partners with the unique cultural charm and leadership style of the enterprise. Among these partners, there are not only partners who provide logistics services for enterprises, but also drivers who have long been providing transportation services for enterprises. Taking the upstream and downstream enterprises of the supply chain as the point and taking the logistics service providers as the line, the joint parties will become a win-win economic coexistence.

With the rapid development of science and technology, the innovation of supply chain management technology and tools is also progressing. Enterprises and logistics partners can carry out high-level interaction and interaction at the right time. They can not only understand the actual situation of the first line operation, acquire the necessary market information, but also draw the positive energy of management improvement from the professional field of supply chain management.

　 Five. Establish brand awareness in logistics management.

Enterprises outsource the brand products of logistics enterprises, which are operated by logistics providers. Before reaching the market, the products of enterprises first come to contact with logistics providers, drivers, porters, and channel providers. The reputation of brands and brand influence start from the supply chain.

The brand influence from the supply chain not only refers to the quality of service delivered by the logistics providers, such as product delivery, but also refers to the influence that is detached from the product itself. It is about the tolerance, the attitude of doing business, the strictness of management and the cultural depth of the enterprise itself.

In the process of logistics outsourcing, to create the brand influence of enterprises, enterprises need not only to lead the growth of partners with scientific and rigorous management system, but also to implant their own culture and values in cooperation and form a fair, honest, honest and win-win cooperation atmosphere.

He wants to make a man of himself. In the process of logistics outsourcing, enterprises continue to improve and achieve their own logistics management system through their own management system and corporate culture, while affecting and helping the growth of logistics providers.