How Can Salespeople Improve Their Customer Resources?
Salesperson How can we improve our resources development?
Of course, exploring potential customers is not a simple matter. It requires salesmen to have keen insight, accurate judgement and perseverance. Only in this way can potential resources be excavated and become their own wealth.
The insurance salesman has a salesperson who sells life insurance. He finds that all the salesmen of his company are all middle class, but no one is interested in those big companies, big business executives and managers. He thought it strange that he asked colleagues why he did not sell insurance to these successful people. This is a group of big clients. If they are negotiated, they will bring great benefits to them. But his colleagues sneered at his idea: "you are so naive, that people are so rich that no matter what insurance they have bought, they still have to wait for you to sell them." but this persistent salesperson does not think so: "how do you know they have all been bought?" my colleague laughed and said, "you are foolish to say you are stupid! You know what it is like to think with your toes. Even though I have no definite market information, I can assure you that 99.9% of such customers have already bought it. Don't waste time. "
The salesperson insisted on his own ideas. Since there is no definite data, it shows that this is a potentially huge market. Even if they have bought it, they will try it themselves. So when other colleagues crowded into the middle class, he went alone to run the business of these senior people. With his efforts, he finally persuaded the chairman of several companies to buy the policy, and the big customers introduced the salesman to his friends, of course, some successful people. These successful people feel good after buying, and introduce them to other friends. In this way, the insurance salesman gradually signed many insurance policies among these successful people, achieved good results and won a lot of income. When everyone else thought they had bought insurance, or did not dare to sell at all, the salesperson in the above case did not give up, but took the initiative to attack and strive to win, resulting in the development of a very broad market. Because the actual situation is not what the colleagues think, though these successful people are rich, not all of them have bought insurance, but many of them have not bought them, so they will wait for someone to sell them. Only the salesperson, who was insightful, thought of it and worked hard to win it, so he succeeded.
Salesmen must have such insight and development ability, after all. Sale Work is not done every day, waiting for customers to send money. When you are hungry, it is impossible to drop a big pie for you to eat. Only if you work hard to find it, can you get it. Sales are also like this, "pie", which needs to be excavated and sought by themselves. When you have been waiting foolishly, you have missed many potential opportunities.
Therefore, there is no slack mood in the minds of salesmen. We should not be short-sighted. We should pay attention to the excavation and maintenance of customers, explore more new customers, and sell more products to every customer, so as to maximize the benefits. If a salesperson without eyes can not see this, he will not work hard and be good at opening up. innovate Salesmen will have more chances to succeed. For salespeople, passive waiting is the biggest obstacle to their success. No matter when, we must seize the time, actively win customers, do not wait, do not delay, and strive to create more opportunities and values for ourselves.
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