Internet Technology Boosts New Textile Design Industry
According to statistics of the China Textile Import and export chamber, in January 2014, China's textile exports reached 28 billion 620 million US dollars, a record high, an increase of 16% over the same period last year, and it is estimated that in 2014, the export growth of China's textile industry will reach about 10% a year.
But many textile companies say that despite the rebound in export data, the export profits of textile enterprises are declining. In the past, the profit of OEM reached at least 15% of the processing fee, but now it has been reduced to less than 10%. Qu Lunchuan, President of the Yuzhong Association of Yu faction clothing association, said that there were twenty or thirty enterprises in the association in the previous year, but last year they had been reduced to seven or eight.
On the one hand, profits have declined and on the other hand they have encountered foreign countries. Textile industry Market competition, and with the transfer of foreign orders to Turkey, Southeast Asian countries and so on. Statistics show that in 2013, Turkey exported $17 billion 300 million worth of textiles to 203 countries and regions, an increase of 8.3% over the 2012, 16 billion 300 million US dollars in textile exports. Many textile enterprises reluctantly indicated that they would pick up orders from Europe and the United States at the very beginning, but as countries such as Turkey lowered their prices, they began to take orders from Russia and Hongkong.
Over the past two years, some international orders have gradually shifted to Turkey and Southeast Asia. For instance, Adidas and Nike have gradually closed some factories in China, transferring their capacity to Vietnam, Burma and other places, and even domestic enterprises have begun to shift. For instance, since the second half of 2010, all customers have transferred part of their textile production capacity to Bangladesh.
In Turkey Textile export For example, the EU has advantages such as tax incentives, low cost of raw materials and manpower, and increasingly mature industrial chains. If Turkey is close to Europe and its freight is low, it can enjoy preferential tax treatment and even tax exemption from EU countries. In recent years, some large enterprises have become a holding company, which can produce from the fiber production to the final product, forming a very strong and complete industrial chain, and the price of its products has strong competitiveness. At present, the EU market has become a strong opponent of China's textile exports.
In addition, domestic enterprises are faced with problems such as widespread foundry and inadequate brand. At the same time, we need to take into account the impact of textile costs and competitiveness, not only on human cost, but also on supply chain, production time, style and so on. The more low-end products, the greater the impact of fluctuations in labor costs, textile enterprises need to further enhance the level of independent textile brand R & D, design, production, from OEM foundry production to ODM original design manufacturers, thereby enhancing profit margins.
The key to the transformation of OEM OEM to ODM original design manufacturers is the design technology. Textile home textile design is a relatively independent but systematic project. It involves not only the three aspects of fabric design, fabric design, product design, but also the technical strength of the textile industry as a whole. With the development of the times, science and technology all over the world are advancing by leaps and bounds.
stay Home textile fabrics In terms of design, at present, home textile industry mainly uses German EAT, France Blue Fox and Zhejiang University latitude and longitude, but there are some defects. One is that the degree of specialization of users is particularly high, and the use of special training is needed. The general fabric designers need an organization designer to complete the design of a piece of fabric, which virtually improves the threshold of home textile design, and also reduces the work efficiency. The second point is that these programs are stand-alone versions, each is limited to one computer for one person, one is not able to cooperate with each other, the second is not conducive to database establishment and resource sharing, and third is also unable to conduct some professional online communication. So these programs need more than two hours to design a piece of fabric, and the efficiency is very low, and only to fabric simulation, they can purchase their 2D product simulation program at most.
Intelligence, digitalization, automation and humanization of new technologies and products continue to make progress. It has absolute value for enterprises and employees. It has changed the way of traditional textile industry and improved the pace of modernization of enterprises. The transformation and upgrading of the textile industry really usher in the production mode of the digital age. I believe that with the development of science and technology, more innovation and technology will be applied to production. At the same time, it also indicates that the future will be a leading era of science and technology. As people's acceptance becomes stronger and stronger, they will be most profoundly reflected in their necessities.
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