E-Commerce Helps Fujian Enterprises Get Through The Cold Winter

"E-commerce will help enterprises" both inside and outside ", through the economic cold winter.

Yesterday, at the signing ceremony of tens of millions of projects of e-commerce in Fujian industrial enterprises, Alibaba B2B company CEO Wei Zhe told reporters that Fujian has many well-known industrial clusters throughout the country. With the help of Alibaba's e-commerce platform, Fujian enterprises will vigorously develop domestic and foreign markets and build global brands of Fujian enterprises.

Wei Zhe said, "both inside and outside" has two meanings.

The first level is internal and external trade.

Many domestic enterprises in Fujian have a good foundation for internal trade, but relatively speaking, the ability to participate in international competition and take the international market is obviously insufficient, and e-commerce will make up for this weakness of Fujian enterprises.

For foreign trade export enterprises, through Alibaba's e-commerce platform in more than 240 countries and regions around the world, we can excavate more blue ocean industries (representing industries that are not yet existing) and trade opportunities in emerging market countries (such as Brazil and India).

At the same time, buyers in developed countries such as Europe and America are more inclined to use cheaper e-commerce platform to purchase in the current economic situation.

According to Alibaba's relevant data, recently, the activities of buyers in Alibaba international trading market are more active than before.

For domestic trading enterprises, Wei said that the share of China's trading market has gradually increased since.

"Another layer of meaning is that e-commerce has promoted the internal reform of enterprises while changing the external marketing channels."

Wei Zhe said that e-commerce can not only directly push enterprise products to the end customers, but also promote the reform of enterprise internal informatization and management process, continuously reduce the operation and marketing costs of enterprises, and enable enterprises to remain invincible in the market competition.

Yang Jing: editor in charge