At The End Of The Year, The Carnival Entered The Countdown.

2008 is about to leave us.

On the ear, the bell on Christmas Eve is faint, and the joyous atmosphere of new year's Day is within reach.

This year's Lunar New Year is nearly a month earlier than in previous years, and the thick flavor of the year begins to permeate the air.

Several consumption peaks have been stacked together, making this year's year-end shopping season advance to the countdown.

During this season, the desire for shopping for men and women is on the spot.

In particular, this year, the financial tsunami hit, a wave of shopping discount news is flowing from all directions into our ears, from clothing accessories to home appliances digital to food department stores, promotional activities are not only large but also large, and more businesses play the "tsunami price" during the festival, discount gifts, lively.

Shopping malls: shopping malls, temptations, and shopping attentive consumers have found that Christmas trees and Christmas posters have appeared at the front doors, corridors and various counters of major shopping arcades in Hangzhou city.

It is understood that as early as late November, Hangzhou Tower, Jie Bai, Bai Da, Li Xing and other shopping malls had already arranged the Christmas atmosphere early, and the Christmas tree at the entrance of the shopping mall had already lit up, and the background music in the shopping mall changed into a joyous auspicious Christmas Song.

Christmas promotions started more than a month earlier.

The main purpose is to attract customers by means of "full reduction", "full delivery", "special sale" or direct discount.

This year, the international big Christmas promotions have already started early.

In the famous brand area of Hangzhou Tower, B1, such as TOD`S, COACH, BALLY, FERRAGAMO, MAX&MARA and other international famous brands, now has a promotional price of 6-8 fold.

According to the market participants, this year, many large foreign brands discount early, extending the end of the big promotion time, which, to a certain extent, also made a big advance in Hangzhou discount time, "as Christmas draws near, the discount will gradually decrease."

Besides, the annual Christmas products of beauty brands are also available early.

This year's products are more abundant, including Christmas makeup, make-up products and various skin care suits.

In particular, the sale mode of DIY Christmas suit has attracted consumers' attention since it was launched.

In fact, many fashionable men and women are no longer satisfied with Hangzhou's local shopping.

Many consumers have calculated to go to Hong Kong, Macao, Europe and the United States and other overseas stores.

If you are going to sweep away stores in Hongkong this summer and autumn, don't miss the Crazy Sale.

Especially since this year's financial tsunami, Hongkong's major businesses have launched various marketing slogans such as "financial tsunami price" and "ice age price", making this Christmas a special temptation for shopaholics.

From land Plaza to Times Square, Harbour City, another city to SOGO in Tongluowan and Langhao square in Mong Kok, from high end to civilian, from big to street card, there are many surprises waiting to see where to go.

Harold stores such as the United Kingdom, the Christmas fair in Nuremberg, Germany, and the fashionable shops in the streets are good places to visit.

Digital home appliances: busy rush, busy clearance, manufacturers performing high price diving, color TV price reduction has been swept for a year, near the end of the year, manufacturers are busy impulse, digest inventory, the price is also low and low.

In particular, domestic brands of color TV, because of the grim export situation, have sold home to home, like 32 inch, 42 inch and 52 Inch LCD TV prices are generally lower than 3000 yuan, 6000 yuan and 10000 yuan, and TCL's 46 inch flat LCD TV, the price of 11990 yuan, and send a 32 inch LCD.

There has also been a significant loosening of the price of the brand that has always been a strong foreign brand. SHARP has a 46 inch Full HD LCD TV price of 12900 yuan, and now it can only take 9999 yuan, the first time it has fallen below 10000 yuan.

In addition, other black household appliances such as audio, cinema, and other other home appliances which seldom participated in sales promotion all joined in a strong sales promotion.

On Suning's latest sales promotion poster, a set of landscape satellite cinema UX-50 is only 6980 yuan, 2000 yuan lower than before. The pioneer satellite theater HTZ270 now only needs 4498 yuan, straight down 2500 yuan.

Last month, most of the white goods were also involved in the price trend for the first time.

Take the washing machine as an example, almost all brands including SIEMENS, Panasonic, Haier, Royalstar, SANYO, LG, Little Swan and so on have all come down in price, with an average decline of 10%-20%, the highest decrease of nearly 40%.

The salesmen said that according to the different brand models, the final paction price could be 200 yuan to 800 yuan on the price tag.

It is the most cost-effective to buy refrigerators in the off-season. Some new refrigerators are down by 1000 yuan. MeiLing, the biggest promotional effort, has a price tag of 11980 yuan and a reduction of 2000 yuan for the open door luxury refrigerator.

In terms of air conditioning, affected by the upcoming new energy efficiency standards for air-conditioning, energy efficiency air conditioners at one or two and three levels have already launched a price war ahead of schedule.

The price of Changhong's 1.5 class two level energy efficiency air conditioner has been lowered to 2880 yuan, which is almost the same as that of other brands four or five level low energy efficiency air conditioner. The price of Hisense's 1.5 two level energy efficiency air conditioner has also been reduced from 3590 yuan to 3090 yuan.

In the computer area of Suning Qingchun store, HP, Lenovo, DELL, Haier, Samsung and other brand laptops have launched a promotion price reduction. The notebook computers with "15% off", "28% off" and "34% off" tags are everywhere. Lenovo C467A75450 notebook folded as long as 4499 yuan, and a HP DV2529 notebook with a price of 10 thousand yuan even played a "50 percent off" alarm price. In addition, it also sent gifts such as "four sets of rice".

Besides notebook computers, digital cameras, digital DV and other products, many consumers love Christmas gifts. Since last week, the price of some of these products has also been lowered.

In the SONY digital counter, the digital photo frame with "Christmas wish" is 15% off, and a digital DV with a price of six thousand or seven thousand yuan is now only 4980 yuan.

Nikon, Canon, OLYMPUS's digital cameras and digital DV are generally lower than the previous price range from 150 yuan to 450 yuan, or gift sticks such as memory sticks, 2G cards, camera bags and so on.

Headphones and other digital accessories also have more than 20 percent off discount.

More Christmas gifts are also expected during Christmas.

Supermarket: it's time to buy the new year's products when you sell the grocery.

At present, the major supermarkets in Hangzhou have begun sales discount at the end of the year, and the first wave of promotional activities, like "Tesco", began in December 10th and December 23rd.

According to the person in charge of the supermarket, due to the fact that several promotional sessions are connected to each other at the end of the year, various promotional activities will be launched from now until the end of the year.

Supermarket promotion, oil, meat, eggs, milk, these basic foods are naturally separated from them. In the latest posters, I found a brand of 5 litres of canola oil sold for 39.9 yuan, which is 40 yuan cheaper than the original price.

And the refined leather pig's leg meat is only 9.58 yuan /500 grams.

Besides, the annual purchases like hairy crabs, prawns, yellow croaker and so on are quite economical now.

There are also household items, daily chemicals, small household appliances and so on.

In addition to the promotion of some traditional products, various supermarkets also set up a Christmas shopping area to welcome Christmas.

Christmas cards, Christmas hats, fluorescent sticks, Christmas lights, Christmas trees and other Christmas products can be bought in supermarkets.

When you go shopping, you might as well buy some back and add some festive atmosphere to your home.

Editor in charge: Yang Jing