Boosting Domestic Demand Should Increase Market Share
The state has accelerated the pace of stimulating the domestic demand market. Many people are asking what is the role of stimulating domestic demand.
Internal demand is relative to external demand. We usually regard foreign exports as external demand, and domestic demand is relative domestic demand.
Domestic demand has investment demand and consumption demand. At present, our country's policy is mainly aimed at stimulating consumption demand, and the increase of consumption demand will also stimulate investment demand, including the use of two policy instruments, namely, fiscal and monetary.
Specific behaviors include lowering interest rates and raising wage levels, which will increase the willingness and ability to consume. In addition, the golden week of our country can also be seen as stimulating demand.
The simplest way of saying that domestic demand is to expand the purchasing power of the domestic people, so that there is a wide market demand in China, so as to increase employment and reduce dependence on foreign countries.
Enterprises should actively take the ride of the country to stimulate domestic demand, and actively help enterprises get out of trouble. But it is also very difficult to stand out in many competitions, so how should enterprises do it?
In order to enhance the market share of enterprise products?
The world clothing shoe and hat net Xiaobian has collected quite a lot of relevant information, and put forward several points: first, the era of profiteering for small profits but quick turnover of clothing shoes and hats has already passed, and now we must go on the road of small profits but quick turnover. We can take large-scale promotional activities relying on shopping malls, or go to small areas of the district to distribute goods.
Two, through mature distributors to establish their own channels, find ready to do is the best, the enterprise should find a mature distributor to quickly establish their own channels, find the right people, do a certain thing.
Mature distributors can bring benefits to you: mature channel system, credit guarantee payment settlement, mature market operation experience, and cost control relaxation.
Three. Building brand is not advisable. Building brand is a long-term process. In today's environment, many enterprises say that they should help their enterprises out of difficulties through their own brands. However, Xiao Bian believes that this can not solve the existing crisis.
Many brands will naturally weaken the concept of brand. We think what we need to do now is sales, not brands. First we must distribute the products smoothly so that enterprises can overcome this difficulty.
Let the brand gradually become a brand of expectation in the sales of consumers.
Instead of opening up sales through a large publicity brand.
Editor in chief: Hao Ling
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