Can Alibaba And China Post Strong Alliances Go All The Way?

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< p > in June 12th this year, China's largest electricity supplier platform and the largest postal network came together.

Alibaba group and China Post Group announced that they have reached strategic cooperation and will carry out deep cooperation in the fields of logistics, electricity providers, and work together to build China intelligent logistics backbone network (Rookie network).

Ma Yun once said, "logistics is the biggest problem that restricts the development of e-commerce."

Indeed, compared with competitors such as Jingdong and Amazon, Alibaba's short board has always been logistics.

Then, after joining hands with China Post, can Ali logistics "rookie" skyrocket? < /p >

< p > for a long time, logistics of Taobao and Tmall relies heavily on external organizations, including express enterprises such as Shun Feng and four links.

This situation makes Ali not only lack the management of warehousing, pportation and distribution, but also lose control of user experience and basic data.

Although the quantity and variety of Taobao and Tmall are very large, the poor experience in the delivery process also greatly reduces the consumer's mind.

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< p > the same commodity, < a href= "http://www.91se91.com/news/index_s.asp" > Jingdong < /a > adopts its own logistics and distribution, which not only guarantees the quality of the products, but also delivers them in time within the prescribed time.

As of February 2014, Jingdong had 82 warehouses in 34 cities, with a total construction area of 1 million 300 thousand square meters, 1485 distribution stations in 476 cities and 212 self raising points.

With Liu Qiangdong's attention and increasing investment in logistics, Jingdong is taking advantage of the logistics advantage to seize the share of the electricity supplier in Ali.

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< p > in order to solve the logistics malpractice of the electricity supplier, Ali made a "rookie logistics plan" in May last year, including Yintai, Renaissance and SF.

According to Ma's planning of the rookie network, the first step is to take all the major pportation nodes across the country, and the scale of the investment is as high as 300 billion yuan.

In 2013, the rookie network successfully distributed 5 billion parcels.

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Less than P, after coming to Shun Feng and three links, Ali looked at the big brother of China's logistics industry, namely, China Post.

In Ali's view, the intelligent rookie network and the extensive postal network will create a more perfect logistics system, and the entry of state enterprises will also enhance the market position of Ali.

However, there are also hostages doubt that postal postal services, EMS and other businesses have lagged behind Jingdong and Shun Feng. How much help can this old tycoon provide to Ali? < /p >

"P > obviously, Ma Yun has its own plan.

First of all, China Post has almost the only logistics network that can cover the whole country. The scope can extend to extremely remote villages. This is mainly due to the huge investment in the early stage of the country, which is an advantage that other private enterprises can not express.

For example, many people travel to Xinjiang, Tibet and other remote areas. They only need to handle the postal savings bank's savings cards, so that they can withdraw money at the postal outlets without obstacles.

It can be said that this kind of popularity and depth can not be achieved by private enterprises in the short term.

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< p > in addition, China Post, as a state-level enterprise at the vice ministerial level, has many privileges.

In spite of the rapid development of the express delivery of these private enterprises, the operation of the express enterprises is more flexible, but in some areas or certain products, the postal policy cooperation is indispensable.

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< p > from Ali to launch a series of actions such as 11 Main of American electricity supplier website and huge stake in Singapore Post, its ambition in overseas market has been abundantly clear.

China post is a member of the Universal Postal Union and has great advantages in cross-border clearance.

The customs stationed the Commissioner in the post to carry out express supervision, and speeded up the pport efficiency of the express mail.

At the same time, the proportion of customs inspection of express mail is far lower than that of other private express companies.

Data show that more than 50% of cross-border electronic business packages are sent overseas through China Post channels.

You know, cross border logistics requires smooth cooperation between the delivery side and the Customs Department. This relationship can not be established overnight.

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< p > in addition, China Post has 118 thousand outlets throughout the country (including village post offices, three rural service stations and community service stations), and is also a very good resource under the O2O line.

A few months ago, SF launched a new generation of convenience stores, "Hey customers", hoping to build a O2O model with logistics entering retail terminals.

No matter what the prospect of "Hey guest" is, the convenience store O2O mode has been recognized by Jingdong, Shun Feng electric and logistics companies, and logistics is applied to the end of the shopping chain to solve the nightmare of "last mile".

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< p > compared with the two enterprises mentioned above, China post is regarded as the germinal place of O2O, and is also a natural offline resource.

In the future, the rookie network will control the logistics big data of the cloud, responsible for online scheduling, and post will have huge logistics network resources and entity stores. This is not good news for Jingdong convenience stores and SF "Hey customers" in the developing period.

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< p > of course, the strong alliance of "a href=" http://www.91se91.com/news/index_s.asp "> Alibaba < /a > and China Post will not be plain sailing.

After all, post is a deputy ministerial state enterprise with a registered capital of 80 billion yuan, while Ali is also privately owned.

In addition, Ali and postal services are all too complicated, which has brought great difficulties to the cooperation between the two sides.

Hand in hand, China Post has changed a pair of big wings for Ali's "rookie", and whether it can soar in the end, or depends on the "cooperation wind" of the two enterprises.

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