Decorating Clothing Store'S Skills

The success or failure of the design and display of the clothing store space not only affects the real interests of the clothing store, but also relates to the development and extension of the clothing store. On the other hand, in design and decoration, it not only embodies the characteristics of clothing store management, but also expresses the style, concept and humanistic concept of clothing store to some extent. The influence of clothing space design and display on clothing store:

1, clothing location design, design taste, and the popular characteristics of the extended space all directly affect the image of space. Successful space design should be able to create the concept of clothing positioning, design taste and the concept of life and culture behind the clothing.

2, shop Hall environmental design It is necessary to perfect and embody the style of clothing, to set off the theme of clothing and to integrate well, which directly affects the success or failure of garment management.

3, the role of functionality in space design directly affects the service of space. Reasonable space layout and structural design will promote sales activities.

4, choose reasonably. Decorative materials The use of construction technology not only provides feasibility for the realization of the design concept, but also becomes an important part of the entire costume image. Decoration materials and technology determine the success or failure of space formation.

5, the combination of business concept and design concept in clothing space design directly affects the spatial positioning. Accurate market positioning will make the input of clothing achieve the maximum benefit of the market.

In specific Display operation The following principles should be embodied:

(1) unified display of goods. In order to achieve the display effect and fully reflect the concept of clothing design, from the overall design to the store model, the gestures of people's table and other details, we must reflect the design and display of the gist and intention.

(2) the goods are placed in contact with each other. Products are maintained in series, and products in the display area are arranged in a series of forms, which will highlight the advantages of the product in the design structure arrangement.

(3) the structure of goods is practical and effective. In order to create atmosphere for clothing display effect, the device structure of the design should fully reflect the auxiliary role of clothing product display in actual operation.

(4) the construction of exhibition space is reasonable, smooth and guided. The marketing concept now emphasizes consumers' psychological feelings. They need plenty of free space to shop, choose independently, and enhance the participation of the guiding factors in the store sales behavior.

(5) the display style of goods is unique and unique. This will not only make the image of the garment distinctive, but also enrich the external image of the product and render the appeal of the clothing.