In The First Half Of The Year, Only 5 Of The Enterprises Were Expected To Increase Inventories.

< p > > a href= "http://sjfzxm.com/news/index_cj.as" > < < /a > >, 53 textile and apparel listed companies released the first half of 2014 performance forecast, of which 28 were expected to make profits or turn around the losses; 25 pre cut or advance losses, local enterprises seven wolves expected the first half net profit decreased 30% to 50% over the same period.

From the above statistics, we can see that the listed companies in the textile and garment industry are expecting mixed feelings. The textile and garment industry still has no obvious rebound, and there are still many plates to be adjusted.

< /p >

< p > < strong > only 5 companies pre increase < /strong > /p >

< p > data show that in the 53 textile and apparel listed companies that issued early warning, only 5 companies of Hongda hi tech, YOUNGOR, Kai Kai industry, Shandong Ruyi and Hai Lan home were increased. Among them, the net profit of the first 4 companies increased 50% to 80%, 70% to 90%, 215% or 350.50% to 397.64% respectively.

< /p >

< p > in addition to the 5 above mentioned companies, some of the garment companies in the clothing industry, such as the seven wolves, the Langer group and the card slave Road, are expected to decline in the middle of 2014.

Among them, the seven wolves predicted net profit fell 30% to 50% compared to the same period. The net profit of the group was 10% to 40% year-on-year, and the net profit of card slave road was down 50% to 80% over the same period.

< /p >

< p > strong > a href= < http://sjfzxm.com/news/index_cj.as > inventory < /a > is still dragging down < /strong > /p >

< p > reporters understand that several listed men's clothing companies give a general explanation for poor performance: inventory is still a drag on net profits, and sales promotion and labor cost rise have led to a decline in gross margin, and the market has not yet recovered.

In addition, in the face of the impact of fast fashion, luxury brands, electricity providers and so on, enterprises are seeking pformation in stores, positioning and other aspects, but at the same time, they also push up the related costs.

< /p >

< p > an industry insider told reporters that at the same time the rise of the electricity supplier, the share of the entity store will be robbed, especially the clothing with higher price, which will be greatly affected by the sale of low priced clothing online.

"For example, the seven wolves' suits will be snatched away by a low price homogeneous product without providing more high-end services to consumers."

In fact, following the large-scale closure of domestic sports brands, the seven wolves closed 505 stores in 2013.

In addition, Daphne also announced in recent days that "the first half of the year closed 85 stores".

< /p >

< p > industry experts say, for a long time, the domestic garment industry is relatively simple in design, and the difference among brands is relatively small, and the expansion mode of many enterprises is relatively extensive.

Up to now, there is no obvious advantage of the leading enterprises, "this homogenization in the rapid downturn of the industry exacerbated competition among enterprises, thereby dampening the profits of enterprises, therefore, the traditional brand must be pformed."

< /p >