Dangdang Mobile Phone Client Major Revision New Experience, Power Clothing Flash Purchase

The popularity of < p > < a href= "http://sjfzxm.com/news/index_s.asp > > smart phone < /a > has made the electricity supplier enter the era of mobile wireless, and the users have got the world.

According to the MasterCard report, 46.8% of consumers in China choose to shop at the mobile terminal because of the convenience and convenience of mobile Internet shopping.

Mobile terminals are natural weapons that are suitable for time limited snapping. Users can check with mobile phones anytime and anywhere, and easily generate impulse spending.

The recent rapid development of mobile flash buying has promoted Dangdang to accelerate the layout of mobile terminals.

The launch of Dangdang new mobile client fully takes into account the use of mobile phone reading habits and the use of fragmentation time, which is more humane in column design and page presentation. In particular, the improvement of some details greatly improves the convenience of use.

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< p > for example, the original palm killer column was updated to "spike" column, and it was divided into 4 sub items: noon rush, night second, midnight rush, and morning seconds, which is more consistent with the user rules from user guidance and style design.

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< p > adding new voice search and screening functions greatly facilitates consumers to find the products they want.

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< p > > a href= "http://sjfzxm.com/news/index_s.asp" > /a >, the commodity is changed from the original 1 columns to 2 columns, which facilitates the browsing of mobile phones, and increases collection goods, my collection and back to the top, so that you can collect favorites in time.

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< p > new publications have been added to publications to facilitate readers to have a comprehensive understanding of the comprehensive information of publications.

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< p > in the shopping process, "batch operation" is changed to "Edit" and "clearing" button moves to the bottom, which is more convenient for consumers to operate on the phone.

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< p > < a > href= > http://sjfzxm.com/news/index_s.asp > > < /a >, the new version has greatly updated and improved in optimizing the effect of the 1 level classification, the same book ranking module, the comment style, the cleaning cache, the mobile phone downloading, the downloading treasure, the message optimization, the data statistics and so on.

It can be downloaded and installed in just 30 seconds to achieve the perfect upgrade experience.

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< p > it is not difficult to find that the update of many functions of Dangdang new version of mobile client is greatly optimized around Dangdang clothing sale flash buying platform, such as highlighting "spike" and "new product flash buying" platform.

Relevant people said that clothing flashover is the core strategic platform of Dangdang network in recent years, all the resources are focused on the core clothing category, and the mobile terminal is the best proof of the purchase.

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< p > with the increasing investment in wireless terminals, Dangdang has a blowout situation from the mobile terminal.

In the past two months, the orders of Dangdang from APP accounted for 30% of the total orders, and the wireless orders accounted for more than 40% of the total.

Dangdang is trying to reduce the gap between the mobile terminal and the PC side, and improve the conversion rate.

Continuous technological input will undoubtedly enhance the personalized recommendation and customer experience of Dangdang mobile terminal.

According to Dangdang insiders predict that by the end of this year, Dangdang wireless orders will account for 50% of the total, and this year, the staffing budget of the wireless Division will still grow at 50%.

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According to the data of the P think-tank, the paction scale of China Mobile e-commerce market reached 157 billion 40 million yuan in 2013, an increase of 161.5% over 2012, and it is expected to reach 200 billion yuan in 2014, which is in a period of rapid development.

No doubt, the mobile Internet will become the main entrance of every big business competition. Recently, Dangdang network has stepped up the layout of wireless business, which will trigger a mobile war in the electricity supplier industry.

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