Before The Crisis, We Should Remain Sober, Develop Healthfully And Create A Future.

In 2009, the financial tsunami could not stop the blood of Kang Tao people. They could not stop their hearts from singing. From February 28th to March 3rd, with the confidence of "healthy and prosperous future", the brand of the Xiamen futures fair in 2009 autumn was held in Xianglu Grand Hotel, 600. In the past year, the whole world has paid a heavy price for the financial tsunami. The world needs a healthy China, and China needs more healthy individuals and health. China can be healthy. Health is like a car's back tire. In order to meet the needs at a rainy day, it is the same for individuals or enterprises to build a strong iron armor on the road to create the future, but to have more than one tire, that is, to enhance the "healthy" function of keeping up, the so-called "person to talk about self-cultivation", and the enterprise to talk about practicing internal strength, can we better protect our road on the road. Because of this steady strategy, today, as a well recognized brand of health in the industry, Kang Tai is still able to swim upstream in the face of the financial tsunami in the global market, and raise the banner of "healthy and future development" in the industry to keep the true colors of heroes. As Chen Mingyue, vice president of Kang Tai Company, said, "there are also opportunities in the face of crisis. It is opportunity to remove danger." 2008 is the start year of the concept of "healthy and healthy China" by Kang Tai brand. In 2009, it will be the upgrading year of brand base, brand strength, product strength and executive power. It will focus on amplifying brand voice, integrating product planning, and enhancing the executive power of enterprises. Reasonable planning, scientific ordering, this autumn 2009 futures product order meeting, the first combination of market trend and product development, channel positioning and brand positioning, Kang Tai Company will be divided into three series: 09 basic sports series, fashion series and leisure series. At the same time, each series is also divided into three parts: main push, main payment and auxiliary funds. From category to series, the design, production, ordering, terminal display and sales are better guided. Good efficiency. Starting from scientific ordering, on the basis of in-depth combing and scientific planning of the product characteristics and product structure of Kang Tai Company, it is divided into seasonal hall according to the time of product listing, and the major categories corresponding to each exhibition hall are listed together on the shoes and clothing accessories. By strengthening the combination and overall arrangement of products, the agents can help the ordering of the combined products, ensure the integrity of the product series when ordering and terminal display and sale, and effectively improve the quality of terminal outlets. In order to arrange the specific ordering area, the company integrates the customers into the southern and northern areas, so as to integrate the similar areas such as the sales season, product style, and time to market, so as to create an equal and open order environment for customers, and facilitate the communication between customers. In addition, in the details of the preparation, the brand has also produced detailed product instruction manual, quarterly product order special film, so as to scientifically guide customer orders in the most detail. While maintaining its healthy character, Kang Tai brand extends its own perspective to detail. There is reason to believe that in a highly competitive industry market, with the confidence and determination of Kang Tai, we can continue to write another myth of China's "shoes capital". More shoes and hat investment information, click here to enter the responsibility editor: Wang Xiaonan