Shopping Centers Are Everywhere, And Dongguan Business Is On The Rise.

In September 12th,

East City Wanda Plaza officially opened, leaving the whole city in a frenzy, resulting in paralysis surrounding traffic.

According to Wanda, on the day of opening up, more than 300 thousand people poured into the commercial giant consumption, and the turnover exceeded 15 million yuan per day, creating a number of records of Wanda Plaza opening.

For a time, the pictures of people in the Wanda Plaza continuously refreshed everyone's WeChat friends circle.

In recent years, the shopping centers such as Xinghe city and Hui Yi City have been opened up. They also created the situation of crowd surging when they started their business.

Now, when the operation is back to normal, what is the situation after they have been nurturing for several years? Will they be impacted by Wanda Plaza? A visit from Nandu journalists will show you.

Wanda Plaza is booming, leading to surrounding areas.

"I wanted to take a look at the new Wanda Plaza after work on Friday, but I was stuck on the road."

In September 12th, Wanda Group opened second Wanda Plaza in Dongguan officially opened as scheduled. Wang Jianlin, chairman of the group, came to the scene personally.

According to Wanda, the first day of operation attracted more than 300 thousand people to visit and consume Wanda Plaza, resulting in paralysis of traffic around.

Nandu reporters noted that many people in the WeChat circle of friends were sending pictures of Wang Jianlin and the scene of the crowd.

In fact, this is not the first time such a scene. In July last year, when the Wanda Plaza opened in Changan, Shen Zhuoran, general manager of Wanda Plaza, also revealed that over the first weekend of the business, more than 300 thousand of the passenger flow has been poured into two consecutive days, and sales revenue has broken tens of millions.

In addition to the two Wanda Plaza during the opening period of traffic congestion and the flow of people, the shopping center, which is now under routine operation, such as Xinghe city and Huyi City, has also seen such a hot situation at the early stage of its opening.

If Xinghe city was officially opened for 14 months, its turnover exceeded 1 billion yuan mark.

After the opening of a city in January 2011, it was once in an endless stream.

"We have to admit that Wanda Plaza does have a strong brand appeal, and the business has made concessions on the day of opening up, so that the situation has been launched at once."

Industry observers, who do not want to be named, say that Dongguan's commerce has entered a period of rapid development. Wanda, Vanke, and excellent brand developers are constantly testing the business of water, which has led to the flowering of Dongguan's business.

In July last year, Changan Wanda Plaza officially opened, and then in September, the living square of Pine Lake Vanke opened. In December, m all, a newly relocated and reformed Southern China, opened its doors.

After entering the 2014, the commercial body is constantly emerging, the Houjie Vanke life square is the first to open the shop at the end of March; in early July, Tangxia Vanke Life Plaza opened; after entering September, in addition to the opening of Dongcheng Wanda, September 28th, Vanke Real Estate in Changan Town, a commercial complex, Changan Vanke Plaza will also be officially unveiled.

At the same time, Jindi, excellent and other real estate in Humen, Dongcheng and Tangxia, and other places to quickly seize the market.

By next year, commercial complexes such as Houjie Wanda and Wancheng center will also be available on schedule.

For a time, Dongguan has become the most popular position for the commercial layout of brand developers.

"Dongguan, as a relatively concentrated city with foreign population, coupled with the strong consumption power of the local population, makes brand developers reluctant to miss any opportunities."

The industry watchers said.

For so many commercial complexes to push into the market, there is a future commercial surplus in Dongguan, developers and observers do not seem to agree.

Yang Weidong, general manager of Dongguan Vanke business management company, told reporters in an interview with Nandu reporters that Dongguan has great potential for commercial development. As long as developers are developing according to local conditions, there is still an opportunity for developed towns to have confidence in the development of Vanke's business.

Dongguan real estate industry association secretary general Chen Junliang also said that every golden week, Dongguan local citizens choose Hongkong, Guangzhou, Shenzhen and other first tier cities shopping, if businesses can change the consumption habits of the public to attract their return, there will be good opportunities in the future.

Shi Tao, general manager of Yuan Zhen real estate consulting company, believes that there is an excess of commercial real estate.